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Netease Automobile reported on May 22, Not long ago, after the official announcement of the pre-sale price of BYD Han 230,000-280,000 yuan, we recently obtained the configuration information of four Han models. In terms of vehicle configuration level, Han is still very commendable, and even the entry-level Han DM is rich in scientific and technological intelligence. According to previous news, the NEDC cruising range of Han EV is 550km (dual-motor model) and 605km (single-motor model), while Han DM (single-motor model) The new car may be launched at the end of the second quarter/early third quarter (around June) in 2020.

[Configuration information]

We can see that Han DM with a pre-sale of 230,000 yuan is very rich in configuration, especially in scientific and technological equipment, and the entry-level models of Han EV are only different in battery, and other configurations are equivalent to Han DM. With the opening of the pre-sale work, the government also provided black technology packages such as express delivery mode, super camp mode and DiPilot intelligent remote control driving mode.

In addition, in terms of color selection, the new car temporarily provides four kinds of snow white, dark black, Chi Di red and time gray, among which Chi Di red needs to be customized, and each car is increased by 2,000 yuan. In terms of interior, the new car provides Kirin Brown, while the Han EV distinguished model and flagship model can be customized with Suzaku red interior, with a price increase of 5,000 yuan.

[Pre-sale information]

Before the new car goes on the market, users who make reservations can get a gift package worth up to 60,000 yuan for 10,000 yuan. In addition to financial gifts, replacement gifts and VIP gifts, they can also give smart music cockpit configuration with exclusive karaoke equipment, as well as black technology gift packages such as express delivery mode, super camp mode and DiPilot intelligent remote control driving mode.

[New car knowledge points]

1. The ultra-low drag coefficient is 0.233Cd；; 2. The length of medium and large cars is 4980mm.

3. Equipped with full LCD instrument and large central control panel; 4. Equipped with advanced assisted driving system

5. Han EV has a battery life of 550km (double motor) and 605km (single motor); 6. Han DM has a pure battery life of 81km.

7. The energy density of the battery system is 140Wh/kg.

[New car details]

1. the evolution of 1.Dragon Face design.

Han EV ※

BYD Han EV adopts a four-door coupe design as a whole, which has been upgraded and optimized on the basis of the family-style Dragon Face design language. Thanks to the body design concept of "front circle and rear", the drag coefficient of the new car is only 0.233Cd. The front of the new car adopts a closed grille, and the long and narrow LED light groups are connected by an iconic Dragon Face strip, and the LOGO position in the middle is engraved with the "Han" logo. There is a flat trapezoidal air inlet below, and a triangular air inlet on both sides. The penetrating semi-enclosed decorative strip further increases the texture and recognition of the front of the car.

On the side of the car body, the coupe-shaped lines are very obvious, and the door handle is hidden. The front of the D-pillar is decorated with unique chrome plating, which is said to be inspired by "Long Lin". The new car adopts a brand-new five-position wheel hub, which can effectively reduce wind resistance. The shape of the rear part of the car body is full and the lines are rich. A straight through taillight is used, and the middle part is marked with "BUILD YOUR DREAMS". In terms of body size, the length, width and height of the new car are 4980mm, 1910mm and 1495mm respectively, and the wheelbase is 2920mm.

Chinese DM ※

Compared with the grille-free front face of Han EV,Han DM models have different front face modeling schemes, using bright large mouth front grille similar to Qin Pro, Song Pro, Tang and other models, and using advanced gray car paint.

At the same time, the car will also provide two kinds of tyre size, 245/50 R18 and 245/45 R19, for consumers to choose from. The new car will provide panoramic skylights and various styles of rim shapes.

Wind resistance design of super-running stage ※

BYD Han successfully completed the wind tunnel test at the Shanghai Ground Vehicle Wind Tunnel Center, the busiest wind tunnel in Asia. The test results show that Han’s drag coefficient is only 0.233. This fully shows that BYD has reached the world’s leading technical level in body design and engineering manufacturing technology, and at the same time, it also shows BYD’s development ideas for Han models: to build an elegant style, collect BYD’s top technical resources, and build a new generation flagship car that conforms to the concept of low carbon and environmental protection.

Byd Han can achieve a drag coefficient of 0.233 (the drag coefficient of Tesla Model S is 0.24), which first benefits from the high integration of first-class modeling design and pneumatic engineering. Wolfgang Eiger, global design director of BYD, said: At the beginning of development, Han clearly wanted to realize the integration of beautiful design and high performance. Therefore, from the beginning, modeling design took the realization of ultra-low drag coefficient as an important goal.

Byd Han’s smooth lines from the front of the car, the roof to the rear of the car, every inch of the direction is based on the full consideration and in-depth study of the impact on airflow. This means that the resistance caused by the friction between the air and the car body is minimized, and at the same time, it will not cause the air to be thrown away from the car body, resulting in a low pressure area on the roof, reducing the downforce obtained by the car body and affecting the handling stability.

In the design of the front face, Han’s front cabin cover starts from a lower position than before, and the rounded arc outlines the smooth lines of the front face outline, which not only brings greater pressure difference between the upper and lower parts of the car body, but also obtains greater downforce, further ensuring the fit between the airflow and the car body.

Subsequently, the drop-shaped rearview mirror, hidden door handle and other designs fully integrated practical functions and low wind resistance characteristics, which cooperated with the smooth passage of airflow. Starting from the C-pillar, the upper part of the cabin gradually narrows, forming a beautiful and powerful wide shoulder shape, and also continuing the airflow direction that fits the car body.

Pneumatic separation of the tail, through the elegant and powerful pneumatic separation design on both sides of the tail, the airflow on both sides of the car body leaves almost in a straight line after coming to the tail, avoiding being involved in the vortex area of the tail, and realizing the ingenious integration of beautiful design and low wind resistance.

2. Interior Chinese aesthetic design (importent information)

The overall design of BYD Han center console is balanced and symmetrical, with the large-size suspended central control panel as the center, extending to the ends of the left and right door panels along the central axis, outlining a core line that connects the first half of the cockpit, creating a full sense of embrace.

According to the manufacturer, this brand-new design language originated from the Forbidden City complex. Designers drew a lot of inspiration from the architectural arrangement and unique structural techniques in the Forbidden City, making BYD Han a perfect integration of Chinese architectural aesthetics and technological trends.

The whole interior of the new car is designed with red and black contrast colors, and red leather decoration is added in many details of the steering wheel and door panel lights, with all-red seats, which further enhances the luxury and exquisiteness of the car. The dashboard in the car adopts full LCD design, and the steering wheel also adopts a brand-new double flat-bottomed design. At the same time, the "2.0 LANE ASSISTANT" is displayed at the bottom of the steering wheel, which may indicate that a more advanced assisted driving system will be equipped.

The co-pilot’s front decorative panel is also integrated with Long Lin-style atmosphere lights, and the air outlet of the air conditioner has a relatively "staggered" position arrangement, so that they are in a zigzag layout in spatial structure. BYD’s "BYD-HEART" design concept is adopted in the gear lever mining area, and all the main function buttons in the car are integrated on this panel. Besides gear shifting, it also has the functions of electronic handbrake, one-button start, volume adjustment, vehicle start/stop, mode switching, etc., which not only reduces the button setting on the center console, but also increases the convenience of the driver’s operation.

The sports seat is ergonomically designed, which is more in line with the human body curve, and can help relieve the fatigue caused by sitting for a long time. The seat is made of Nappa leather with the "Long Lin" pattern outlined by two-way stitching, which is in harmony with the elements in the car.

3. New Ferrous lithium phosphate "Blade Battery"

The NEDC cruising range of BYD Han EV is 550km (dual-motor model) and 605km (single-motor model), and the energy density of the battery system is 140 Wh/kg. The NEDC pure electric cruising range of Han DM (plug-in hybrid version) is 81km.

Han EV battery & battery life ※

BYD Han EV provides dual motors and single motors according to different configurations. Under NEDC standard, the pure battery life is 550km (dual motors) and 605km (single motors) respectively. The energy density of the battery system is 140Wh/kg. This car adopts Ferrous lithium phosphate "Blade Battery" newly developed by BYD, which ensures high energy density and long service life, and also reduces the manufacturing cost of the battery.

Single motor model:The front motor power is 163kW, the torque is 330N·m, the curb weight is 2020kg, the NEDC battery life is 605km, and the power consumption is 14.1 kWh/100 km.

Dual-motor models:The front motor power is 163kW, the torque is 330N·m, the rear motor power is 200kW, the torque is 350N·m, the curb weight is 2170kg, the NEDC battery life is 550km, and the power consumption is 15.4kWh/100km.

Han DM pure battery life ※

The NEDC pure electric cruising range of Han DM with plug-in hybrid version is 81km.

Han DM:The curb weight is 2020kg, the NEDC pure electric comprehensive cruising range is 81km, the engine displacement is 2.0L(141kW), the motor power is 180kW and the torque is 330N·m；; Using ternary lithium battery, the power consumption is 17.1kWh/100km.

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Author: Zhang Junli

Do you want to buy a medium-sized SUV?

Less than 200 thousand, with electromagnetic induction suspension and transparent chassis.

Before the rise of domestic cars, this kind of welfare was forgotten, but now, domestic cars are more powerful than you can imagine.

Recently, Starway, a medium-sized SUV owned by Starway brand, went on the market in Eta Ursae Majoris, and six models were launched at a price of 152,800-202,800 yuan.

This car is based on Starway M3X Mars Architecture 2.0, which is another medium-sized SUV of Starway brand after Starway Lingyun.

So, is this car worth considering?

Brand-new design language, worth as much as luxury cars?

From the first impression, Xingtu brand has two distinct characteristics.

First, the names are nice. Zhuifeng, Lanyue, Lingyun and Eta Ursae Majoris are all poetic.

Second, the face value is first-class, giving people a feeling of being bright at the moment.

And Star Way Eta Ursae Majoris is somewhat both.

Starway Eta Ursae Majoris has adopted a brand-new design language of "Aesthetics of Light". The middle net is divided into upper and lower layers. The black decorative plate at the top is integrated with the headlights full of sci-fi feeling, and the bottom is the currently popular borderless middle net, which integrates fashion, technology and atmosphere.

In terms of face value, Starway Eta Ursae Majoris can still get it.

Spacious space, how comfortable is Eta Ursae Majoris?

In China automobile market, space is the core competitiveness of a car.

For China consumers who like ostentation and extravagance, even if they don’t need it, cars with large space are comfortable to look at.

As a time-honored brand in China automobile market, Chery and its Star Road brand are of course very aware of this.

Starway Eta Ursae Majoris is positioned as a medium-sized SUV, with a body length of 4781mm and a wheelbase of 2,815 mm. It adopts a five-seat design and has obvious advantages in space among the same price models.

A car needs to look good, but also the atmosphere. It is so simple for China consumers to buy a car.

In terms of seat functions, Starway Eta Ursae Majoris is also unambiguous. Except for the lowest model, the front seats of other models all support four-way lumbar support, leg rest adjustment, heating, ventilation and other functions, and some high-profile models even arrange the heating function of the second row of seats.

In addition, automatic air conditioning, rear seat air outlet, temperature zone control and other functions are also standard in the whole system.

Large space, comfortable sitting, family members can be comfortable when traveling with them, and friends will praise them when hitchhiking. I have to say, Xingtu brand knows China people very well.

The interior layout is in line with new energy vehicles. How sincere is the configuration?

Star Road Eta Ursae Majoris is a pure fuel vehicle, but its interior layout is deeply influenced by mainstream new energy vehicles. It looks simple and atmospheric, giving people a refreshing feeling.

At the same time, this car still retains the traditional skills of "low price and high allocation" of domestic cars.

Different from ordinary fuel vehicles, Starway Eta Ursae Majoris adopts a full touch design, and makes various adjustments to various common functions through a 24.6-inch integrated curved screen, omitting most physical buttons, so the visual effect is relatively good, which is more in line with the current consumer’s operating habits.

In terms of intelligent network connection, Starway Eta Ursae Majoris is equipped with the intelligent vehicle system of Lion Ecology 5.0. With the support of Qualcomm Snapdragon 8155 chip, it can realize powerful human-vehicle interaction such as quick start in 3 seconds, identification in 2 seconds and continuous processing of more than 20 instructions in 30 seconds.

In addition, its Iflytek Voice can also control 429 functions, which is not inferior to mainstream new energy vehicles in terms of intelligent experience.

In terms of common basic configuration, Starway Eta Ursae Majoris has played the traditional advantages of domestic high-end models, with panoramic sunroof, induction trunk, steering wheel shift and wireless charging of mobile phones as standard.

The price of this car is 152,800 yuan, but it has reached a higher level in configuration.

Powerful dynamic performance, carefully adjusted chassis.

Face value, space and configuration are all static experiences of a car, but these are not enough to attract consumers.

Starway Eta Ursae Majoris provides users with powerful dynamic performance and good control experience, and the dynamic performance is not disappointing.

Specifically, Starway Eta Ursae Majoris is equipped with a 2.0T engine, matched with a 7-speed wet dual-clutch gearbox, with a maximum power of 192kW and a maximum torque of 400N·m, which is the first echelon of the 2.0T engine.

In addition, this car also provides luxury car-class equipment such as CDC electromagnetic suspension system, Soft Stop system, chassis hydraulic vibration isolation system, all-terrain technology system, all-scene intelligent four-wheel drive system, intelligent brake-by-wire system, etc., and is equipped with up to 7 driving modes, which can easily cope with diverse and complex road conditions and further enhance the driving experience.

In terms of safety performance that consumers are concerned about, Starway Eta Ursae Majoris also tries its best to satisfy users.

This car is equipped with 12 ultrasonic radars and 5 millimeter-wave radars, which can realize 21 basic functions of ADAS. Lane keeping, lane departure warning, active braking and road traffic sign recognition are all standard.

What’s the "high-end" of Starway Eta Ursae Majoris?

Xingtu is one of the four brands owned by Chery, which is mainly positioned in the high-end market.

However, it should be noted that, including the newly listed Star Road Eta Ursae Majoris, among the models under the Star Road brand, the price of the medium and large SUV with the highest positioning is only 233,900 yuan.

Compared with the joint venture model of the same level, it still has obvious price advantage.

To some extent, the "high-end" of Xingtu brand is not reflected in the price, but in the high-end configuration.

Its price is indeed higher than other Chery cars, but it is catching up with higher-level luxury models in configuration.

Take the electromagnetic induction suspension as an example. More than 400,000 German luxury medium-sized SUVs, such as BMW X3, Audi Q5L and Mercedes-Benz GLC, were not provided, but Starway Eta Ursae Majoris put it down to the mid-range model with a price of 174,800 yuan.

This is more realistic than many brands that only achieve "high-end price". This is the high-end that many consumers really need.

Concluding remarks

In the past two years, the popularity of new energy vehicles has continued to soar, attracting a lot of attention. However, from an objective point of view, most consumers still want to choose a fuel vehicle with strong performance and very worry-free, so Starway Eta Ursae Majoris has great potential. With such strong product performance, those at the same level who play with low-priced joint venture cars should be careful.

On March 8th, BYD plug-in hybrid vehicle, Qin PLUS (parameter picture) DM-i went on the market, and four configurations were launched, with the subsidized price of 105,800-145,800 yuan. Whether it is the fuel consumption of 3.8 liters, the cruising range of 1245 kilometers, or the wheelbase of 2718mm that meets the standard of Didi, it can become the new favorite of the online car market.

Price subversion goes straight into the mainstream range of fuel cars

This time, the pricing of Qin PLUS DM-i has completely subverted the user’s price perception of plug-in models. In the past, there was a big price difference between plug-in and hybrid models and fuel cars of the same class, and the two markets were relatively independent. This time, Qin PLUS DM-i went straight into the mainstream price range of fuel cars, and the market boundary no longer existed. Coupled with the five major gifts launched simultaneously, BYD is full of sincerity.

Compared with the fuel vehicle of the same class, the BYD DM-i super hybrid system carried by Qin PLUS DM-i takes Xiaoyun-plug-in special 1.5L high-efficiency engine, EHS electric hybrid system and DM-i super hybrid special blade battery as the core, and even in the state of power loss, the fuel consumption of Qin PLUS DM-i can be as low as 3.8L per 100 kilometers, only over 20 cents per kilometer. In the state of full oil and electricity, the comprehensive cruising range of the 55KM version can reach 1180 km, and the 120KM version can reach 1245 km.

The design of Qin PLUS DM-i follows the Dragon Face family design language. The large mouth air intake grille is full of atmosphere, and the sharp headlights are not fashionable. The interior still uses the screen size to support the overall atmosphere. Although the LCD screen size of the dashboard is only one nainai, look at the starting price of 100,000. What kind of bicycle do you want?

BYD has never lost its sense of science and technology, such as DiLink 3.0 intelligent network connection system, cloud service, remote driving, NFC car keys, OTA remote upgrade of the whole vehicle, mobile power station and other technological configurations.

In terms of safety, Qin PLUS DM-i is equipped with DM-i super hybrid special blade battery, and adopts the world’s first pulse self-heating and the world’s leading refrigerant direct cooling technology to achieve long life and reliable safety, which relieves a big worry for new energy users.

Coupled with more than 20 intelligent driving assistance functions such as ACC-S&G stop-and-go full-speed adaptive cruise system, CSC curve speed control system, LKS active lane keeping system, LDWS lane departure warning system, AEB-CCR automatic emergency braking system, the safety can be described as very comprehensive.

With the price in the early 100,000 s, low fuel consumption, long battery life, good appearance, decent interior and, most importantly, the green license plate, Qin PLUS DM-i believe that the protagonist will become the network car you hit. What I have to spit out is that BYD’s product naming method is too complicated and lacks recognition. It is suggested to simplify the sorting again and at least reduce some confusing English abbreviations.

Not long ago, BYD ushered in the production line of the 5 millionth new energy vehicle, becoming the first China brand to reach this milestone. Practicing the mainstream value, BYD always insists on responding to the escalating needs of users with technological innovation and optimizing the product experience. Guided by brand potential, Tangjia, the flagship SUV of the Dynasty, has been working hard in the market for 8 years, and has achieved a cumulative sales volume of over 540,000 at an average selling price of 250,000 yuan, breaking the monopoly of joint ventures, rewriting the mainstream mid-to-high-end SUV market structure, and demonstrating the brand confidence of China.

At Haikou International Auto Show, the Tang family’s all-engine high-value series consisting of Tang EV Champion Edition, Tang DM-p Champion Edition/God of War Edition and Tang DM-i Champion Edition 200KM held a new car launch conference. The official guide price ranged from 249,800 yuan to 309,800 yuan, and at the same time, it prepared "two worry-free car purchase policies, one worry-free car guarantee, five exclusive VIP services and five online services of Zhilian" for users.

Cultural inheritance, opening a new chapter of national tide

In terms of design, the Tang family’s high-value series still follows the representative aesthetics of the dynasty. In the balance of modeling, technology and functionality, it opens a new chapter of blending tradition and modernity with uncompromising aesthetic and practical experience. Among them, in appearance, it added a brand-new silver glaze white and glacier blue car color. The silver glaze white was inspired by the official kiln of the Tang Dynasty-Xingyao white porcelain, which was like snow and silver, and expressed the temperament of China. Tang EV Champion Edition, Tang DM-p Champion Edition/God of War Edition add a brand-new Chinese knot taillight shape, which interprets the aesthetic experience unique to China culture with the change of light and shadow. At the same time, it adds a new 20-inch and 21-inch wheel hub, and the overall vision is natural.

In the interior, the Tang family’s brand-new lotus rhyme gray interior color matching is inspired by the most popular China color in the prosperous Tang Dynasty, showing the charm of China. And a larger area of soft leather package, with INS craft ornaments, makes the cockpit show more high-grade visual and tactile texture. At the same time, the Tang family has always been good at meeting the spatial layout and versatility required for multi-member travel. The new car still brings six or seven seats of optional luxury and ever-changing space, bringing users a car experience far beyond the same level.

It is worth mentioning that, in order to meet the personalized needs of users, the Tangjia people have created a deep creation with users and launched the Tang DM-p Ares Edition. Inspired by the armor, the new car is injected with silver sand and black color matching, matched with high-performance golden yellow 6 piston fixed pliers (front), and adopts a series of blackened appearance kits including black painted multi-spoke wheels and matte black logo. At the same time, the interior of the new car is covered with black high-grade suede seats, door panels, central control armrest boxes, car ceilings, etc., and a leather steering wheel is adopted. The interior movement of the whole vehicle is upgraded, which complements the individual appearance and the color matching of silver sand and black appearance, releasing the deep fighting atmosphere from the inside out and showing the Chinese character.

Three "engines" drive side by side, and the star technology is complete.

Technically, the Tang family is fully committed to the three "engines" of the high-value series, and it is a strong alliance. The Tang EV Champion Edition, the Tang DM-p Champion Edition/the God of War Edition and the Tang DM-i Champion Edition are 200KM, focusing on the needs of different scenes at the top level. Among them, the two-wheel drive version of Tang EV Champion Edition has a 730km cross-era endurance experience, while the four-wheel drive version has the performance strength of zero-acceleration 4.4s and super intelligent electric four-wheel drive, and the whole system can realize the maximum 170kW safe boost DC fast charge, and the longest battery life is 173km after charging for 10 minutes, which can fully meet the needs of families pursuing high-quality travel.

Tang DM-p Champion Edition/God of War Edition is equipped with DM-p King Hybrid, which can achieve 4.3s to break through 100, which is called a mixed power ceiling. It is "not only fast, but also economical", with a comprehensive cruising range of more than 1000 kilometers, achieving the balance between ultimate performance and efficiency. At the same time, it comes standard with super intelligent electric four-wheel drive, which has achieved all-round transcendence over the traditional mechanical four-wheel drive in terms of power, safety, difficulty relief and energy consumption. In addition, the Tang DM-p Ares Edition is equipped with a differential lock for extricating artifacts, which can be used for more outdoor off-road scenes. With the product characteristics of "full scene and zero anxiety", the new car can greatly improve the travel quality of family users who are constantly exploring and love life.

Tang DM-i Champion Edition is equipped with DM-i super hybrid technology, adding a long-life version with a pure battery life of 200km. Under comprehensive working conditions, the fuel consumption per 100 km is only 5.5L, and the comprehensive battery life reaches 1,100 km, which can meet the travel needs of elite users in big cities with longer commuting radius.

In addition, the Tangjiazu high-value series comes standard with FSD variable damping suspension system, which can flexibly adapt to complex and diverse road conditions and bring better driving experience. Among them, the high-equipped models are advanced with Yunqi -C intelligent damping body control system and CCT comfort control technology. Among them, Yunnian -C system can realize stepless adaptive adjustment of damping by controlling the electromagnetic valve of shock absorber, which improves the quality of driving comfort, takes into account the handling of vehicles and meets the needs of users for different scenes. CCT technology can effectively reduce the pitching degree of vehicles during acceleration and deceleration, avoid carsickness and improve comfort.

Flagship standard, the entry is high.

In terms of configuration, the Tangjia family is fully equipped with high-value series from the beginning, with 12 flagship core high-end configurations. Among them, the DiLink(5G) intelligent network connection system has been upgraded with the "core", creating an infinitely enjoyable intelligent cockpit that is "smarter, more efficient and more humane". Specifically, it has situational modes such as nap/baby mode; The intelligent voice interaction of the whole vehicle supports the continuous dialogue of the whole scene, the visible speaking, the interruption at any time, the awakening of the four-tone zone and the AI voice comparable to the real person. ONE ID account system can realize three functions: account identification, personalized settings and ecological linkage, and can automatically load the personalized settings corresponding to the user account. At the same time, it comes standard with DiPilot intelligent driving assistance system, which can realize L2+ intelligent driving assistance function. Plus a full-scene digital key composed of NFC digital keys and UWB digital keys compatible with Apple and Android devices. This time, the Tang family’s new car was launched in three arrows, which really shaped the smart benchmark at the same level.

In the comfortable configuration, the Tangjiazu all-engine high-value series comes standard with 12-speaker HiFi-class customized Dana audio, ventilation/heating/electric adjustment of the main and co-pilot seats, 31-color atmosphere lights, bacteriostatic modules and steering wheel heating. The big six-seat version has more high-end comfort configurations such as ventilation, heating and 10-point massage in the middle row. Convenient configuration, it comes standard with electric tailgate, 220V AC socket in the car, 50W mobile phone wireless fast charging and 6kW mobile power station. From comfort to convenience, the new car achieves a comprehensive and balanced lead, which can fully meet the different needs of family travel and allow users to unlock a variety of car life.

Summary:

The Tang family is oriented to mainstream families and endorsed by more than 500,000 users, bringing a full-scene vehicle combination of urban travel, short-distance travel and long-distance self-driving, which accurately meets the needs of different users. At present, China brand, relying on the new energy technology that accelerates iteration, is constantly attacking the market highland. Standing at the forefront of the general trend, the Tangjia family holds high-value series, relying on the comprehensive car experience from design to space, from performance to efficiency, from price to value, which has set a value benchmark for 200,000-300,000-class mid-to high-end household SUVs!

(Photo: Haikou Xiangdi Store Leng Jilong)

Li Yanhong, Chairman and CEO of Baidu Company (photo by CCTV reporter Li Wenliang)

　　Cctv news(Reporter Luo Chuan Li Wenliang Li Wenxue Tang Shiying) On December 3rd, the 4th world internet conference opened in Wuzhen, Zhejiang. Li Yanhong, chairman and CEO of Baidu Company, delivered a speech at the sub-forum that afternoon. He believed that the Internet had no demographic dividend, and it was replaced by a technology dividend. In the next few decades, technological innovation represented by artificial intelligence will continue to promote the development of the digital economy.

　　The theme of this conference is "Developing Digital Economy and Promoting Open Sharing — — Work together to build a community of cyberspace destiny. " As soon as Li Yanhong took the stage during his speech, he said humorously: "The first few people didn’t have PPT. I think PPT would be more clear if there were dry goods." It attracted a laugh from the field.

　　Li Yanhong said that the growth rate of Internet users in China was above 50% 10 years ago, but it has actually reached about 6% today, which means that the demographic dividend of the Internet is gone. But there is also the driving force for growth, that is, artificial intelligence. Today, artificial intelligence is in a very early stage of development, much like the growth of the Internet in China more than a decade ago.

　　The demographic dividend is gone, and we still have a technological dividend, that is, technological innovation represented by artificial intelligence, which will continue to promote the development of the digital economy in the next few decades. Algorithm, computing power and data are the three growth drivers of artificial intelligence. In the future, the main driving force for the development of digital economy in China will be artificial intelligence, which will develop at a very fast speed.

　　In the past, Internet companies were basically software-oriented, but today they need a strong combination of software, hardware and services in order to be effective.

　　Li Yanhong took the automobile industry as an example. The automobile industry has been an old industry for hundreds of years. But today, because of the development of artificial intelligence technology, it will not only affect the car factory, but also affect many upstream and downstream industries, such as taxi service providers, chip manufacturers and vehicle manufacturers. Many upstream and downstream companies will benefit from it, or they will be threatened by the development of artificial intelligence technology. The automobile industry will undergo tremendous changes in a hundred years.

　　The promotion of artificial intelligence technology to the real economy and all walks of life is obvious. Li Yanhong believes that from finance to real estate, from education to medical care, from logistics to energy, every industry will change because of technological innovation, and it is expected that artificial intelligence will bring constant surprises to each of us.

　　On December 27th, Xiaohongshu Beauty released "2023 Beauty Inspiration Inventory". Emotional "crazy" explosion, online beauty and mutual assistance, "lazy" copying homework, and beautiful long-term persistence have become the four major beauty trends of Xiaohongshu this year.

　　This year, the number of little red book skin care notes increased by nearly 90% year-on-year, and the number of beauty notes increased by nearly 70% year-on-year. The strong user base and high-quality content precipitation have made Xiaohongshu a target of beauty trend. Behind the four major trends, Xiao Hongshu’s consistent friendly and mutual assistance and sincere sharing of community genes, as well as the increasingly subdivided and differentiated "planting grass" strategy, are reflected.

　　The knowledge of beauty is vast, but the little red book provides you with a one-click copy of the beauty method. This year, on the little red book, countless users pressed the acceleration button for the road to beauty by "copying homework lazily". After the hot trends such as "early C and late A", the skin care formula of "early B and late A, early P and late R" jointly initiated by @ Harvard Yige -Dr. Jeff and @ Wang Wang Ai Skin Care Department of Chemistry provided a gentler and more accurate new skin care solution for users with acne muscles and sensitive muscles. The annual release of related notes exceeds 1.1 million, and the exposure exceeds 14 billion.

　　It is no longer difficult for ten thousand people to transform and help each other and become beautiful. In the past year, "online beauty and mutual help" has become one of the hottest beauty care trends in Little Red Books. Whether it’s Fiona Fang’s face or long face, light face or thick face, as long as you send out a note of persuasion and transformation, users on Little Red Book will always patiently guide online to help everyone discover their new possibilities. In 2023, the number of notes related to # Listening to Advice and Changing Makeup increased by over 370% year on year, and the exposure increased by over 500% year on year. In addition, more and more college students are brave in the beauty circle and actively express that Xiaohongshu has taken the first step to become a blogger. Eight-day makeup and college students’ wearing have become hot topics, and the number of beauty writers of the student party has increased by over 170% year-on-year.

　　In Little Red Book, in the past year, hundreds of bloggers actively participated in the offline teaching & makeup modification activity initiated by Little Red Book Beauty, and spontaneously provided suggestions and inspiration for netizens to improve their beauty and help them find more styles that suit them. Their participation just shows the community atmosphere of online beauty and mutual assistance in Little Red Book.

　　Return to rational consumption and explore more cost-effective beauty-changing schemes. In 2023, users of Little Red Book will pursue "beautiful long-term". In the field of skin care, people are pursuing more accurate efficacy value, and Light medical cosmetology has gradually become an important part of advanced skin care for skin care professionals. The annual release of related notes exceeds 550,000, and the exposure is as high as 6 billion. When purchasing beauty care products, more and more users began to pay attention to the long-term value of products, and the concept of "expensive replacement" quietly became popular. The annual release of related notes exceeded 15,000, and the exposure exceeded 200 million.

　　In the process of beauty and skin care, there is also an "emotional" madness ". This year, in the use of beauty and skin care, in addition to external changes, people also feel extra pleasant experience and emotional value. The "Relaxation Skin Care" initiated by @ Yi Nengjing promoted the ritual skin care craze, and the release of notes increased by 110% year-on-year. The pursuit of individuality and the use of makeup to create "identity" have become the "daily makeup" of users of little red books, with more than 700,000 notes published and 17 billion exposures.

　　In Xiaohongshu, beauty is not exclusive to bloggers. Everyone can express "beauty" boldly and confidently, and be seen, replied and interacted by others. Sincerely share and help each other’s community genes, life-oriented and scene-based operation methods, so that users of Little Red Book are willing to share their experiences of beauty improvement and strive to explore ideas of beauty improvement. "Good-looking", "Politely asking the price" and "squatting for follow-up" … The sharing and comments of boasting heroes and grass lovers have gathered into a diversified, rich and human-oriented beauty trend content, and every expression of beauty has echoes here.

　　This year, Xiaohongshu also saw a lot of beautiful bloggers who sincerely shared. @ 京京京京京, @ 京京 CHARR and others were awarded the "annual official activity help group" and actively participated in online and offline makeup changes in the official interaction initiated by Beauty Potato in 2023; @ Love durian, @ Anqi and others were awarded the "annual strength blogger help group", with an annual increase of over 200,000 in the field of beauty and skin care; @ cc, who loves spicy food, and Aunt Yao, who studies makeup, were awarded the "New Blogger Help Group of the Year", with an annual increase of over 100,000, and the notes on creating beauty and skin care accounted for 60% or more of the total annual notes.

　　Behind the beauty trend is people’s understanding and exploration of beauty. In Little Red Book, people find beauty in daily life, show beauty in life, and are sincere, human and have real experiences. Every sharing and discussion in Little Red Book reflects users’ positive attitude towards life.

　　From early C to late A to early P to late R, from cut-off eye makeup to e-person travel makeup, the latest fashion and the hottest beauty trend all grow up in Xiaohongshu. Bloggers explore innovative ways of playing, users actively plant grass to learn, and officials maintain the community ecology … Little Red Book has always reached new heights with thousands of users. In December 2023, Xiaohongshu Beauty also launched the 2023 Red Makeup Award, inviting users to recall the moment of "beauty". By reviewing the annual makeup, perfume and skin care experience in the past year, we can discover and create a steady stream of beauty care inspiration.