Author An Xiao

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The wind of explosive reform finally blew to Yonghui.

Recently, Yonghui Zhengzhou Xinwan Plaza Store, which was "reformed" by Fat East, finally opened. In the 19-day rectification, Fat Donglai started from three dimensions: people, goods and fields, and strived to "save Yonghui first".

People, that is, organizational culture upgrading, humanized management, to achieve "all-staff salary increase", the salary of employees has increased from 2,500/month to 4,500/month, and the 8-hour working day system has been strictly implemented. Employees can enjoy 10 days of annual leave after working for one year.

Goods, that is, product structure upgrade, 10841 goods with unstable quality and sales volume were removed from the shelves, and 12581 items were re-planned, achieving 80% of new items, and the combed product structure reached more than 90% of the product structure of Pangdonglai.

The field, that is, the terminal scene is upgraded, the forced line is cancelled, the channel of the store is widened, and the alcohol and tobacco cabinets and customer rest areas are added, so that the supermarket and the store are more integrated and the experience is more consistent.

According to customers who have been to the scene, Yonghui, which has been "reformed", has to wait for more than half an hour in the hottest period of the day. In the morning, the supermarket began to limit its flow just 30 minutes after its opening, and other merchants in the store also ran around the queue to attract customers, which can be said to directly save the whole dying shopping mall.

In recent years, Fat Donglai has almost been honored by the retail industry, and many well-known supermarkets have invited the boss Yu Donglai to touch it. However, the fat Donglai has always been worried that he can’t get out of Xuchang. This explosive reform can be said to be another exploration of Pangdonglai’s "going out of Xuchang", but many previous attempts have failed to get out of the way. Can you get through this time by putting on Yonghui’s shell?

one

Pangdonglai is trapped in a square inch.

Since Yu Donglai introduced the "volume-selling" format to Xuchang in 1999, with the help of the 10-fold development of the domestic market, Pangdonglai tried all kinds of formats and initially completed the gorgeous turn from a street shop to a modern business group in the past ten years from 2000 to 2011.

However, in 2012, Yu Donglai suddenly stopped the expansion of Fat Donglai in Xuchang under the situation that the brand was in full swing. From January to September of that year, he closed a total of 16 profitable stores owned by Fat Donglai.

In this regard, Yu Donglai said, "We are expanding a little fast, and we are not doing as well as before. The service is not up to standard, which disappoints customers and wastes employees’ youth. This is the bitter fruit of my early blind development. " This is the first time in the history of the development of Pangdonglai to take the initiative to stop.

Looking back on 2005, Pang Donglai, who was still in infancy at that time, walked into Xinxiang. In 2015, because the store services and products could not keep up with the unified standards, Yu Donglai took the initiative to stop again and announced the cancellation of Xinxiang Store. After Xinxiang people and officials struggled to retain them, they decided to open the store again in 2016 after rectification.

Yu Donglai’s two suspensions have allowed Pangdonglai to develop into only 13 stores since 1999, including 10 in Xuchang, 2 in Xinxiang and 1 in Yuzhou.

Many foreign consumers say that the products and services from Fat East are so good that they can’t be opened to big cities. Apart from the subjective idea of founder Yu Donglai, this is more caused by objective factors with high costs in all aspects.

In 2015, Xinxiang store almost closed due to rising rents, not to mention other high-speed cities. Yu Donglai takes Zhengzhou as an example. If Zhengzhou opens a shop, the basic salary of front-line employees will be around 5,000 yuan, but the house price in Zhengzhou is currently around 15,000 yuan. Employees who have worked hard for ten years without eating or drinking may not be able to afford a house.

With the salary level of Xuchang store, it is difficult to find suitable talents in Zhengzhou. Without suitable talents, the high-level service of Fat Donglai will not be displayed. Some people may say, then take out the profits and give employees more wages, so that the store can open in Zhengzhou.

However, as we all know, the profit of products from Fat East is very low. Last year, it rushed to the hot search because "a down jacket only earned 3 cents".

Moreover, Fat Donglai implements a "three-three-three" distribution mechanism for annual profits, that is, 30% is used to pay the cost of the next year, 30% is distributed to all employees, and the remaining 30% is used for social donations. The boss only keeps 10%, which means he can’t rob people in the market with high salary.

Maybe Fat Donglai can lower the standards of products and services, and start in high-tier cities first. Anyway, Fat Donglai’s reputation has been played out and there are no consumers. But that would run counter to Yu Donglai’s original intention of establishing Fat East. It is not so much a Fat East as an ordinary supermarket with the signboard of "Fat East".

2

"DL Fat Donglai" Brand Out of Xuchang

Although Shangchao from Fat East has not yet left Xuchang, the brand "DL Fat East" has gone out first. Spiral Lab noticed that the online shopping mall of Pangdonglai has been able to choose other cities except Xuchang.

The online shopping mall is divided into three sections: Fat Donglai Supermarket, Fat Donglai Jewelry and Fat Donglai Tea. The goods in the online shopping mall are all self-operated brand products of Fat Donglai. In the supermarket sector, there are five categories, including daily use, grain and oil, food and beverage, books and Donglai gift boxes.

Judging from online supermarkets, there are basically not many products that Fat Donglai can supply at present, especially for some self-operated products with high consumer recognition, Fat Donglai can only rely on offline supermarkets to ship.

In the process of transforming BBK supermarket, in terms of product structure, Fat Donglai removed 70% of BBK products in one breath, and introduced its own brand, especially the best-selling products. This move was also immediate. After adjustment, the "DL Fat Donglai" series of products accounted for 1/3 of the sales of BBK supermarkets.

Yonghui Supermarket has also introduced a large number of self-operated products from Pangdonglai, including Pangdonglai mango juice, free love white wine, oatmeal, etc. Among them, the hook products from Pangdonglai online celebrity big moon cake and DL brewed wheat beer are even more popular.

Once upon a time, because the self-operated supply chain of Pangdonglai could not rapidly expand its production capacity, the stores of Pangdonglai in Xuchang and Xinxiang were often out of stock, not to mention the supply of online supermarkets and supermarkets such as Yonghui and BBK.

This time, Fat Donglai not only completed the export of its own brand, but also realized the channel expansion of "DL Fat Donglai", which is essentially expansion, using other people’s "field" to sell its own "goods". Because it is a self-operated brand of Pangdonglai, the pricing and profit are also in the hands of Pangdonglai himself.

This is due to the unique supply chain system behind Fat Donglai. In fact, as early as 2001-2002, Xuchang Pangdonglai Trading Group, Nanyang Wandelong Company, Xinyang Xiya Hemei Commercial Co., Ltd. and Luoyang Dazhang Company jointly initiated, jointly established and jointly developed a "voluntary chain" organization, namely "four-way joint mining". In order to reduce the cost of supply chain, a larger purchase volume is exchanged for a better price and the lowest purchase price is obtained.

In the past two years, the production capacity of the "four-way joint mining" system has expanded and shipments have become more stable. Coupled with the improvement of logistics and distribution conditions, Fat Donglai has the spare capacity to help other supermarkets.

Fat Donglai has been trying to build its own logistics system since its establishment. In January, 2021, the Xinxiang Pangdonglai Logistics Center with an investment of over 100 million yuan was completed. The construction and use of this logistics center brought a more solid and abundant reserve capacity to Pangdonglai. After two years of operation, the logistics center can not only quickly replenish the stores of Fat Donglai, but also provide strong support for online supermarkets, Yonghui, BBK and other stores selling "DL Fat Donglai" products.

three

How long can the effect of "explosive reform" last?

When the "explosive reform" is cooled at high temperature, let’s compare the scale of Pangdonglai and Yonghui. I have to say that for Yonghui, Fat Donglai can only help here.

Although the performance of each store in Pangdonglai is good, the overall scale is only 13 stores, and most of them are concentrated in Xuchang. We know that the core ability of Shangchao is to control the product supply chain, and only good and cheap goods can keep consumers buying back.

Yu Donglai once said: "The brand Fat Donglai is very advantageous in Xuchang, and many suppliers are willing to cooperate with Fat Donglai at a small profit, and still produce the highest quality products. But when you leave Xuchang, you go to someone else’s site. Not to mention various costs, many businessmen and suppliers will crowd out and suppress you. This is a very real problem. "

Moreover, the long-standing supply chain model of Pangdong is not easy. As early as 2002, Shanghai Yongle and Beijing Dazhong Electric established "Zhongyong Tongtai" in conjunction with seven household appliance chain alliances in other regions, and then in 2004, the first supermarket purchasing alliance in China was "Shanghai Jialian Purchasing Alliance". However, due to various internal and external reasons, only the "four-party purchasing alliance" in Xuchang, Henan Province was left behind.

At present, Yonghui Supermarket has developed more than 1,000 supermarket chains in China, covering 29 provinces and nearly 600 cities. This layout of national brands may not be suitable for the regional operation and management mode of Fat East, and the "four-way joint mining" supply chain mode of Fat East is even more unacceptable. As a regional retailer, Fat Donglai may find it difficult to solve this most critical problem.

However, for the self-operated brand of Fat Donglai, which has initially formed a market reputation, the distribution of goods through Yonghui’s broad channels will also help Fat Donglai gain greater scale advantages and further reduce the cost of making self-operated products.

Since the establishment of Fat Donglai, the service model and product structure have been thoroughly understood by the outside world. Every day, there are a lot of Shangchao bosses who come to Pangdong to steal the teacher’s skills. Pangdong never takes precautions, and directly hangs the list and telephone number of all product suppliers on the wall for the bosses to take pictures.

For consumers, being able to buy self-operated products from Fat Donglai in more Yonghui supermarkets and even enjoy the service experience similar to that of Fat Donglai may be another way for Fat Donglai to get out of Xuchang.

I learned from Zhidian Travel that I have arrived at the store. The new car is built on CHN platform, with a length of over 5 meters and a wheelbase of over 3 meters, which is larger than the 001 with similar positioning, and the rear shape is similar. 12 will provide two power versions of single-motor two-wheel drive and dual-motor four-wheel drive, with a maximum battery life of 700 kilometers.

The staff of Aouita Experience Center said that Aouita 12 will start the test drive and make a small order on October 22, and will be officially listed on October 31, with an estimated starting price of around 300,000 yuan.

The C-shaped light strip of Aouita 12 is integrated with the decoration under the bumper. The center of the grille is a laser radar, and the front cover is equipped with a Halo screen. The side of the car adopts a hunting and running shape similar to Krypton 001, and the lateral laser radar is located on both sides of the front fender. It is also equipped with frameless doors and hidden door handles. The tail is similar to that of, equipped with a liftable tail. The new car will also introduce a sports kit, and the body will be decorated with front shovel, side skirt and tail diffuser.

The car is equipped with a dual flat-bottomed multifunctional steering wheel, a large-size suspended central control panel and a 35.4-inch 4K panoramic embracing display screen. The car will be equipped with Huawei HarmonyOS 4.0 car system, while the wrapped auxiliary instrument panel is straighter than Aouita 11, and it is also designed with air conditioning air outlets, dual mobile phone wireless charging panels, dual cup holders, etc., and is also equipped with front double zero gravity seats.

Aouita 12 is equipped with Huawei DriveONE motor system, and the maximum power of the front/rear motor of the dual-motor model is 195 kW/230 kW respectively; The maximum power of single motor model is 230kW. The whole system is equipped with Contemporary Amperex Technology Co., Limited ternary lithium battery with a total energy of 94.53kWh, and its battery life is 650km and 700km respectively.

　　Recently, the "Design Shenzhen" exhibition with the theme of "The Charm of Design and Technology" ended successfully at the Shenzhen Convention and Exhibition Center. In the special planned exhibition area of the exhibition "GOOD DESIGN"
In SELECT ", the International Design Award G-MARK specially selected MEIZU 20 from the Star Meizu Group this year.
INFINITY participated in the exhibition as a model of winning works in 2023, and carried out a new deconstruction of Meizu mobile phones in the form of an anatomy exhibition, visually telling "why this design is good". This is also the first time that G-Mark has selected a single product for display in the past year.

　　Every year during the judging process of the G Mark Design Awards, the mobile phone category is a very challenging category, and the MEIZU 20
INFINITY demonstrated its challenge to tradition and professional design execution at the judging site, which won unanimous praise and recognition from the judges. At this exhibition, Xingji Meizu finally used 60 booths to dissect the design process from inspiration, creativity, manufacturing to vision, and visually analyze every detail of the mobile phone to show the audience how a product that is very familiar in life is designed and why this design is good.

　　Exhibition area, MEIZU 20
INFINITY attracted many exhibitors to queue up patiently to progress the experience. Visitors stopped in each exhibition area to experience MEIZU 20 in depth through touch, observation, interaction, etc.
The uniqueness of INFINITY mobile phones. From the fine selection of lens materials, to the evolution of the back cover painting process, to the unique design idea of the perfect one-handed operation ratio of 21:9, every exhibition area presents the ultimate pursuit of Xingji Meizu in design.

　　On the first day of the exhibition, Zhang Xiangrong, general manager of the Design Center of Xingji Meizu Group, attended the design forum and delivered a keynote speech on "Unbounded Design Leads Industry Integration". He discussed the way of "regenerative design" with more than 40 designers and first-line practitioners from home and abroad.

　　In the center of the exhibition area, Zhang Xiangrong shared the design concept and creative process of the MEIZU 20 INFINITY mobile phone. He emphasized, "MEIZU 20 INFINITY
It is not just a mobile phone, but also a multi-functional intelligent end point without boundaries. Through FlymeOS, we will creatively integrate mobile phones with the smart cockpit of the car to achieve seamless connection, making mobile phones an integral part of the car and opening up the border gap between industries. We hope that through this exhibition, more people can understand and appreciate the charm of borderless design, so as to promote the innovation and development of the design industry
".

　　In addition, a number of industry experts and Meiyou representatives were also invited to discuss MEIZU 20 INFINITY.
There were in-depth evaluations and discussions with the exhibition itself. "Good mobile phone design can be clearly understood, associated and resonated," said Xue Meng, head of Greater China for the G-Mark Design Awards. "It’s not just a phone, it’s a work of art that allows people to appreciate and feel the power of design."
MEIZU 20 INFINITY
It not only applies the concept of unbounded design and user experience, but also achieves "optimal solutions" in the production and manufacturing process, which is an outstanding representative of Chinese design going global. As Professor Tong Huiming of Guangzhou Academy of Fine Arts said, a good mobile phone not only solves the needs of users, but also achieves optimal solutions in production, cost control and resource integration. This is the best design.

　　The Meizu friends present also expressed their support for MEIZU 20 INFINITY.
The mobile phone gave high praise. They said that this mobile phone not only has a unique appearance and excellent performance, but also maintains Meizu’s pursuit of the ultimate style in design aesthetics, and also shows the ultimate pursuit of quality and user experience in the details. They believe that through the in-depth experience of the exhibition site, Xingji Meizu can let everyone have a deeper understanding of the concept of unbounded design and the advantages of products.

　　In this exhibition "Design Shenzhen", Xingji Meizu Group not only showcased MEIZU 20 INFINITY
The excellent quality and design concept of the mobile phone allowed the audience to experience the charm of boundless design firsthand through the in-depth experience of 60 exhibition areas. Shi Xiaoxi, the head of the G-Mark Design Award China jury, used three sets of words to describe the ultimate pursuit of this mobile phone in design: The first word, I want to use
1% to describe, Meizu 20 infinity; the second word, I think is the extreme, is
The extreme brought by 1%; the third word is execution, and it is a great thing for Xingji Meizu to express the unbounded design concept through very strong execution.

　　In the future, Xingji Meizu Group will continue to leverage its strengths in the design field to bring more high-quality products and experiences to global users, and better promote the cross-border integration of consumer electronics and automotive industries.

[Individual stock trend]

August 19 to August 23

Last week, the Hang Seng Index rose 1.04% for the week, and the Hang Seng Technology Index rose 0.28%.

Kuaishou -W Hong Kong stocks fell 6.96% last weekLast week’s total turnover 9.015 billion Hong Kong dollars, as of last week’s close, the Hong Kong stock price was 40.80 Hong Kong dollars, the market value of 177.626 billion Hong Kong dollars; Hong Kong stocks fell 6.85% this month, 22.95% this year, nearly 52 weeks down 37.47%.

[Stock repurchase]

Kuaishou-W bought back 13.3707 million shares in Hong Kong last week.

[Company comparison]

[Related News]

JD.com, Taobao, Pinduoduo, Douyin and Kuaishou signed the Self-discipline Convention on the compliance of online transactions

According to the official account of the Beijing Municipal Market Supervision Administration, today, under the guidance of the market supervision departments of Beijing, Zhejiang and Shanghai, five platform enterprises including JD.com, Taobao, Pinduoduo, Douyin, Kuaishou, etc. signed the "Self-discipline Convention on the compliance of online transactions" in Beijing. It is proposed to strengthen the management of online live broadcast and short video marketing activities, strictly prohibit unfair competition, and protect consumers’ personal information in accordance with the law. The contract issued proposals from five aspects: implementation of platform responsibility, protection of consumer rights and interests, strict prohibition of unfair competition, standardized price behavior, and co-governance of government and enterprises.

Kuaishou and Mango TV plan to launch over 100 high-quality skits in the next year

On August 22, Kuaishou and Mango TV reached a cooperation. The two sides will cooperate in multiple dimensions such as joint creation and promotion of short dramas and secondary creation and promotion of long video content. In the field of short dramas, Kuaishou and Mango TV plan to launch more than 100 high-quality short dramas in the next year. In addition, the two sides reached a cooperation in the secondary creation and promotion of long video content to encourage and support creators on the Kuaishou platform to create diverse short videos, and then guide users to watch complete long video content in the Mango TV Mini Program. (Securities Times)

Kuaishou partners with Mango TV

According to Sina, on August 22, Kuaishou and Mango TV reached a comprehensive and in-depth cooperation, and the two sides will carry out in-depth co-construction around the joint creation and promotion of short dramas, and the secondary creation and promotion of long video content.

"Black Myth: Wukong" after delivery Kuaishou gaming laptop GMV day-on-day ratio increased by 40%

It was learned from Kuaishou e-commerce that on the first day of the release of "Black Myth: Goku" on August 20, the GMV of Kuaishou all-in-one computers, desktops and other products increased by 122% month-on-month, and the GMV day-on-day ratio of gaming laptops increased by 40%. In addition, the GMV day-on-day ratio of DIY computer products such as monitors increased by 74%, and the GMV day-on-day ratio of video games, accessories, and game-related products increased by 34%. (36Kr)

Kuaishou: The company’s revenue in the second quarter of 2024 is 30.975 billion yuan, and the adjusted net profit is 4.679 billion yuan

Kuaishou HKEx announced that in the second quarter of 2024, the company’s revenue was 30.975 billion yuan, an increase of 11.6% year-on-year; gross profit was 17.135 billion yuan, an increase of 23% year-on-year; adjusted net profit was 4.679 billion yuan, an increase of 73.7% year-on-year. The main growth drivers came from online marketing services and e-commerce business. The company’s revenue for the six months ended June 30, 2024 was 60.383 billion yuan, an increase of 14% over the same period in 2023. Gross profit was 33.255 billion yuan, an increase of 29.7% year-on-year. Adjusted net profit was 9.067 billion yuan, an increase of 231.4% year-on-year.

Kuaishou E-commerce: Orders for fruit and vegetable products increased by 49% year-on-year in the past six months

Kuaishou E-commerce released the "2024 Kuaishou E-commerce Fruit and Vegetable Industry Semi-Annual Insights Report" and launched the "Prosperous Agriculture Plan" Sichuan Station investment promotion activities. The data shows that in the past six months (February 28-July 31, 2024), the order volume of Kuaishou E-commerce fruit and vegetable products increased by 49% year-on-year, the number of buyers of fruit and vegetable products increased by more than 46% year-on-year, the order volume of fruit and vegetable product pan-shelf field increased by 148% year-on-year, and the order volume of fruit and vegetable product short video field increased by 300% year-on-year.

[Hong Kong Stock Rating]

On August 23, Huatai Financial (HK) gave Kuaishou a buy rating with a target price of HK $64.86.

On August 22, Industrial Securities gave Kuaishou a buy rating.

On August 22, Guosen Securities gave Kuaishou a buy rating.

On August 22, First Shanghai Securities gave Kuaishou-W an overweight rating with a target price of HK $55.00.

On August 22, Huaxing Securities gave Kuaishou-W an overweight rating with a target price of HK $61.00.

On August 22, First Shanghai Securities gave Kuaishou-W an overweight rating with a target price of HK $55.00.

On August 22, CITIC Securities gave Kuaishou a buy rating with a target price of HK $60.00.

On August 22, Guoyuan Securities gave Kuaishou a buy rating.

On August 22, Guosheng Securities gave Kuaishou a buy rating with a target price of HK $70.00.

On August 21, Huatai Securities gave Kuaishou a buy rating with a target price of HK $64.86.

On August 21, Open Source Securities gave Kuaishou a Buy rating.

On August 21, Soochow Securities gave Kuaishou a buy rating.

On August 21, Pudong Bank International gave Kuaishou a buy rating with a target price of HK $53.00.

On August 21, Kuaishou was given a Buy rating.

On August 21 (), Kuaishou was given a buy rating with a target price of HK $60.90.

On August 20, Kuaishou was given a Buy rating.

On August 20, Sinolink Securities gave Kuaishou a buy rating.

This article is from the theme of Hong Kong-US Data Connect, click to read more Hong Kong-US company dynamics > > >

Fast Technology news on June 21, according to the official release of Li Auto,The new L6 launched in 64 days to deliver super 30,000 units…

Interestingly, it is also today, ask the official announcement of the new M7 Ultra listing 20 days will be more than 30,000 units, the current delivery has been more than 10,000 units, although the price of the two cars is different, but there is indeed competition, choose the same day to send a battle report, it can be seen that there is quite a bit of acupuncture, vowing to fight for male and female meaning.

On the 8th of this month, Ideal said that the delivery of the new L6 has reached 20,000 units, 13 days have passed since today, and now 10,000 units have been delivered.Average daily delivery of 770 vehiclesThis achievement is indeed quite outstanding.

The Ideal L6 is positioned as a family luxury five-seat SUV and is the smallest and cheapest model in the Ideal family. The car is only available in two configurations, Pro and Max.The whole series is equipped with four-wheel drive, and the price range is 24.98-27 9,800.

All 8295 car machine chips, Nappa leather seats, two rows of four seats heated and ventilated massage, front double seats 10-point massage, front double seat memory, comes with five seats and 5 soft pillows, double-layer laminated sound insulation glass, huge panoramic sunroof (with sunshade), Max high ratio and low matching, more with lidar high-end smart car, platinum audio and rear compressor refrigerator.

In terms of power system, the ideal L6 is fully equipped with a 1.5T range extender + front and rear dual motors, with a maximum system power of 300 kW, a peak torque of 529 Nm, a zero-hundred acceleration of 5.4 seconds, and a top speed of 180 km/h (electronic speed limit).

Built-in 36.8 kWh lithium iron phosphate battery and a 60-liter large-capacity fuel tank,CLTC operating conditions pure electric battery life 212 kilometers, comprehensive operating conditions 1390 kilometersThe battery supports fast charging, which can be charged from 20% to 80% in 20 minutes.

Since its launch, Ideal L6 has quickly become the best-selling domestic new energy SUV in the 250,000 class, and has also become Ideal’s most popular brand model and sales support this year.

　　Xinhua News Agency, Beijing, July 29 (reporters Ding Yawen, Li Ting, Hu Jiefei) Recently, there have been many controversies about the quality and safety of the food sold by community groups buying supply channels. Many consumers report that they buy products of unknown origin on community e-commerce platforms; some consumers report that they see community group buying staff sorting and repackaging expired products.

　　According to the "official" statement of some community e-commerce companies, their "high quality and low price" is achieved by "direct procurement from the place of origin" and reducing intermediate costs. However, the reporter’s investigation found that this statement seems untenable. What are the "hidden corners" of community group buying? Can food safety be guaranteed? The reporter visited on the spot and interviewed all relevant parties in the industrial chain to restore the true ecology of community group buying.

　　"Direct mining from origin" is mostly the slogan "wholesale distribution" is the mainstream

　　According to the description of some community e-commerce companies, most of the agricultural products they sell are supplied by "direct procurement from the place of origin". The company has a "supply chain system of origin", which can ensure "quality from the source".

　　When the reporter visited wholesale markets such as Xinfadi in Beijing and Hongqi Farmers’ Trade in Tianjin, he found multiple community group buying and distribution trucks. Some suppliers and drivers told reporters that some merchants in the market supply to multiple platforms at the same time. Community group buying trucks usually pull goods at night, complete sorting work in the warehouse at night, and deliver to the "head" the next day.

　　"We are a first-class supplier, and the fruit we sell is directly pulled from the local cooperative. The big community group buying platforms all buy from us. If you plan to do group buying, just come to us to buy, even if it is directly from the place of origin," said one supplier.

　　Yang Tiantian, deputy secretary-general of the Commerce and Logistics Branch of the China Chamber of Commerce, introduced that the supply of goods for community group buying mainly comes from two channels: one is direct procurement from the place of origin, and the other is wholesale purchase. Direct procurement from the place of origin is very difficult. Enterprises need to have the control ability of the entire supply chain. They need "three major warehouses" of origin warehouses, transit warehouses and front warehouses, and the investment cost is very high. Among the current community e-commerce enterprises, most of them only have front warehouses, which cannot realize direct procurement from the place of origin at all.

　　Zhuang Shuai, founder of Bailian Consulting, believes that "wholesale-distribution" is the mainstream business model of community group buying enterprises. Compared with traditional e-commerce and "home" models, community group buying has a short inventory cycle, distribution does not require "single delivery", and warehousing management and logistics costs are relatively low, which is also the biggest advantage of community group buying. It is estimated that the warehousing and logistics costs of community group buying are at least half lower than those of traditional e-commerce.

　　Ben Ning, general manager of the operation center of the original life network, said that the meaning of direct procurement from the origin is that retailers break the traditional multi-layer circulation system and directly purchase products from the origin. If you choose direct procurement from the origin, then retailers need to bear all the risks of the circulation and sales of agricultural products, including the risk of inversion of the sales price and the purchase price. Therefore, few retailers actually carry out direct procurement from the origin.

　　The picture shows the pickup point of a community group buying platform in a supermarket in Beijing

　　Under the price advantage, can the bottom line of food safety be maintained?

　　Recently, there have been many discussions about the safety of community group buying food. Some netizens reported that they bought counterfeit and shoddy products from the community group buying platform, and the products they bought were expired, moldy, and the products were "short of weight".

　　Some netizens reported that they saw community group buying staff sorting out the expired products in the warehouse and repackaging them for sale. Some netizens searched according to the address of the manufacturer on the outer packaging of the food, but found that there was no manufacturer at all.

　　Industry insiders told reporters that in order to reduce the end point price of products, community e-commerce is competing to lower costs, coupled with relatively weak supervision and spot checks, which is the main reason for the frequent occurrence of food safety problems.

　　In interviews, some fruit and vegetable suppliers said that due to the serious price reduction of the platform, most high-end fruit and vegetable suppliers cannot cooperate with community e-commerce. Some suppliers may choose smaller, less glossy and lower-grade fruits and vegetables to supply to the platform.

　　A supplier of cold chain products told reporters that the quotation given to them by community e-commerce was lower than the cost price, and they could not cooperate at all. "At first, we didn’t understand why they could sell the price so low, but later found that some platforms bought temporary products, replaced them with their own packaging and resold them. Changing the packaging can be’flexible ‘for many things, and the origin and production date can be’blurred’."

　　"Our manufacturer does not allow the platform to change the outer packaging. But I know that many suppliers in the industry allow changes. When changing the packaging, the supplier will sign a contract with the platform, and if there is a problem with the product in the future, the platform will take full responsibility." A fresh products supplier said.

　　How can emerging business models innovate supervision? Guide the healthy development of the industry

　　Industry insiders said that community group buying, as an emerging business, has been much sought after by various capitals in recent years. Due to the lack of necessary supervision, the development of the industry has fallen into the dilemma of brutal growth and chaos. It is recommended to innovate the regulatory system and build a governance system involving the government, platforms and consumers to promote the healthy development of community group buying.

　　Pan Helin, executive dean of the Digital Economy Research Institute of Zhongnan University of Economics and Law, believes that the "low price" and "excessive subsidy" of community group buying can be classified as unfair competition, and whether it is suspected of dumping can be judged by referring to the average price of market transactions. In terms of laws and regulations, our country has revised and improved the Anti-Unfair Competition Law in 2019. At present, it is necessary to speed up the improvement of market competition rules, promote the revision of the Antimonopoly Act, and speed up the introduction of anti-monopoly guidelines in the field of platform economy and online transaction supervision and management measures.

　　"In terms of food safety, it is appropriate to make it clear that the responsibility for food safety belongs to the platform side. As long as the responsible party is clear, the distribution area can supervise the quality of the goods, but in practice, it is also necessary to establish a convenient consumer feedback mechanism, such as handling food quality issues through consumer associations, because the trigger point for food safety is often not surprise inspections, but consumer complaints," Pan Helin said.

　　Li Yanchuan, chairperson of the joint stock company in Beijing, suggested that local regulators could increase sampling of food sold by community ecommerce. "Regulators will conduct sampling inspections of products sold in supermarkets every month. It is recommended to conduct sampling inspections of products sold by community ecommerce at the same frequency to implement the main responsibility of the platform."

　　Ma Liang, a researcher at the National Institute of Development and Strategy of Renmin University of China, believes that the supervision of community group buying needs to strengthen cross-departmental coordination and linkage to avoid fragmentation and fragmentation resulting in inefficient supervision.

1905 movie network news Recently, the film starring,, and released the ending song "Byakki Smoker" MV. VaVa Mao Yanqi, Ai Re AIR, and Wan Nida Vinida Weng used powerful lyrics, "Danger is hidden in the school workplace, there are dark alleys" and "greedy and ugly criticism, eyeing at any time", and the victim girls help girls was deeply trapped in the "campus interest chain", with Zhou Dongyu in the MV.

In the movie, the girl who should have been at the "desk" was sent to the "wine table". Deeply involved in the "industrial chain of choosing a concubine on campus", she wanted to resist the power and seek a voice, but she was framed by the "helper girl" carefully designed by the capital crocodile, and was pushed to the topic center to jump off the building under the pressure of public opinion … After receiving the help from the victims, Chen Miao (Zhou Dongyu), the editor-in-chief of the media, decided to launch a "life and death struggle" with the power. In addition, a group of fellow travelers who pursue justice also stood beside Chen Miao, helping the light shine into the darkness hand in hand.

Xin Yukun, the director, devoted himself to digging deep into the realistic theme, and comprehensively analyzed the plight and strength of women in front of the public through multiple roles and perspectives. In the movie, the victim’s mother’s inability to compromise, Chen Miao’s mother’s "Nothing, Mom has a pension", the female secretary’s silence, and Yu Tian’s desperate efforts to collect evidence all touched the hearts of the audience. Some viewers said, "It’s worthwhile to wait for six years, not only to see the situation of women in the movie, but also to see their sense of strength. Women of different identities and ages have their own voices and are very moved."

In the MV, strong lyrics and warm-blooded melody, "I am kind and brave but unwilling to be ordinary, I am you who are confined everywhere in the sky, I am you who are sincere and frank but have to lie, and I am you who come home at a faster pace in the cold night", which vividly depicts the female experience in the movie and is also Chen Miao’s struggling cry for the victimized women.

Some viewers said, "When I saw Chen Miao firmly standing on Zhang Xiao’s side to seek justice for her,’ Girls Power’ became concrete, and even if there was little hope, I would speak for the weak."

After watching the movie, some viewers shared their hearts. "The movie is actually a voice for countless innocent and vulnerable groups." In this era of network chaos, online public opinion has also become a double-edged sword. Some people maliciously spread rumors to cover up the truth, while others pursue justice and blood. Director Xin Yukun said, "I hope to give strength to the young audience. As long as we keep good thoughts and speak out bravely, no matter how many Wang Shimin we meet, we can break through.".

Special feature of 1905 film network The romantic films in this year’s Lunar New Year file have brought two completely different painting styles.

If it is a cup of milk tea, it is sweet and delicious, and I have seen a romantic and beautiful love story in youth. Then it’s an old glass of wine, full of fragrance and mellow. See how a pair of men and women who have experienced Qian Fan can taste life and experience true love.

As a former trendsetter and the pioneer of the New Year movie, the director returned to the New Year file with his work "If You Are the One 3" after four years. Whether it is the painting style of dopamine or the story of AI robot, the audience is worried about whether the quality of the film can be as good as ever.

However, some netizens commented: "If You Are the One 3 is completely worth the fare, and it is very rare to laugh and cry!" As a sequel, Xiaogang Feng continued the story structure of the first two films, and returned to the shooting location 15 years ago, and continued to write the current story. It can be seen that the director wants to draw a happy ending to this series.

Dopamine is a lively loneliness.

In If You Are the One 3, 65-year-old Xiaogang Feng brought the audience gorgeous colors like youth. Bright blue, green, red, yellow and purple are interlaced, which is the most popular dopamine color scheme at present. The dreamlike colors make people walk into fairy tales, but behind the splendor, there is a lively loneliness.

The painting style of dopamine in "If You Are the One 3" reminds many viewers of this year’s hot. However, Barbie is a very clear feminist film, so its pink picture style will not cause controversy, but it will also trigger a wave of wear and tear. However, "If You Are the One 3" is positioned as a comedy with a happy family, and there will be many male audiences. The painting style of dopamine will make this audience feel too sweet.

However, the image style of dopamine color matching in this film is actually in line with the narrative content, and the two are mutually compatible. Director Xiaogang Feng said at the film conference that he chose this color scheme by referring to the painting of American painter edward hopper, because what he saw from this painting was not that gorgeous and lively, but actually a sense of loneliness inside the characters.

In the narrative space of the film, Roi is actually a lonely character who is eager to accompany him. Colorful characters are actually not lively, but also a lonely state of people.

Director Xiaogang Feng also said in an interview that with the growth of age, the preference for color became stronger and stronger. The director who has entered the twilight of his life, after the vicissitudes of life, loves simple and pure things most, and the taste of life among them can’t help feeling.

Reflections on love and marriage

There is also a very big controversy in this film, that is, a portrayal of female roles. In "If You Are the One 3", tell a story from a male perspective and shape women into a very obedient robot, that is, a work that objectifies women and men stare?

The setting of "two women fighting for a man" in this film is actually a portrait of a character with two sides. By setting a true and false smile, it represents the difference between the ideal lover and the real lover, and also presents the author’s concept of marriage.

Robot smile is an image that can satisfy the imagination of ideal lover in men’s hearts. It is very gentle, will not get angry, and will accompany and take care of it for a long time. But the real smile is a very personal and rebellious image. However, this real smile may conflict with the needs of men in life.

Therefore, a true lover is not so "practical" in life, but if you really only look at the "practical" side of a woman, she will lack her personality and the motivation for you to really love her.

Through the role of Roi, the leading actor, we can also feel the director’s views on outlook on life, love and marriage: believe in fate, love and marriage, as long as people who love are willing to wait for ten years.

Therefore, after watching the whole film, you will find that the meaning of love that this film wants to emphasize is the more essential and simple kind of heart-to-heart pity and mutual ties after retreating from the shell of romance.

In If You Are the One 3, director Xiaogang Feng told a deep love story, and Roi and Liang Xiaoxiao also gave the audience a happy farewell. As for the meaning of love, I hope the audience can walk into the cinema to experience and feel!