"Ele.me" regional market manager is actually a "spy"? There are frequent cases of swiping orders to cheat and make up for them

The high subsidies of internet service platforms such as food ordering platforms and taxi-hailing software have provided consumers with a lot of benefits, but at the same time, some "moths" have also found this "fertile ground", and swiping and cheating are commonplace in the industry, causing huge losses to Internet companies.

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This year, the Putuo District Procuratorate handled a series of cases of defrauding subsidies from the "Ele.me" online food ordering platform, and uncovered a number of "scamming moths". The procuratorate attaches great importance to the problem of new types of economic crimes on the Internet, and strives to crack down on the hidden "moths" in the internet service industry to escort the economic transformation and development. Through three typical cases, the prosecutor shows you the tricks of scammers and reminds relevant parties to be vigilant.

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Case 1: "No business" – self-made "plug-in program" to operate the first order red envelope

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Zheng often used "Ele.me" to order food when he was working in the company. During one order, he learned how to swipe "Ele.me" first-order discount red envelopes indefinitely, so he came up with the idea of opening an online store to sell first-order discount red envelopes.

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In May 2015, Zheng opened a store online, registered new users by means of renting a large number of mobile phone numbers online to set up call transfer, using Android mobile phone emulator software to make up a mobile phone environment, and illegally obtained the first order preferential red envelope of the "Ele.me" food delivery platform (about 15 yuan per order business subsidy). Then the first order preferential subsidy qualification and the operation tutorial for obtaining the first order subsidy qualification were sold in the online store. In just a few months from May to October, Zheng defrauded the "Ele.me" first order preferential subsidy of more than 90,000 yuan.

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Recently, Zheng was prosecuted by the Putuo District Procuratorate on suspicion of fraud.

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Case 2: "Internal and External Collusion" – Subsidies for launching virtual restaurant sets

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The so-called day and night defense, it is difficult to prevent thieves. In the fraud case handled by the Putuo District Procuratorate this year, the "Ele.me" company also encountered internal employees guarding themselves.

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Li, the regional manager of the "Ele.me" food delivery platform, met the restaurant owners Zhao, Qian, and Sun through business contacts. In 2016, the three found Li, hoping that he would use the opportunity to work in the company to facilitate the registration procedures of the three-person platform.

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So Li used the work accounts of himself and his subordinate Chen to register a number of fake restaurants with no physical stores on the "Ele.me" platform, and formulated and approved a series of rebate activities for these restaurants. After that, Zhao, Qian, and Sun pretended to be customers many times to order food in fake restaurants, and at the same time took orders as restaurant owners, staging a good show of "buying and selling".

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Li colluded with the restaurant owner inside and outside, used false orders to swipe orders, and illegally obtained more than one million yuan in rebates from "Ele.me" ordering platform activities. Recently, Li, Zhao, Qian, and Sun were prosecuted by the Putuo District Procuratorate on suspicion of duty embezzlement.

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Case 3: "Careful planning" – the swiping team sends "spies" to infiltrate the company

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At the end of 2015, Zhou and his college classmate Wu conspired to earn "Ele.me" company activity subsidies by swiping orders. After understanding the daily operation of "Ele.me" company, Wu proposed to let Zhou first sneak into "Ele.me" company and help Wu’s team swipe orders internally.

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In March 2016, Zhou entered the "Ele.me" branch as a regional marketing manager through an interview, and had the approval authority to launch the restaurant. He then used the false catering store information provided by Wu to launch 51 virtual restaurants and plan high-value rebate activities.

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Wu’s swiping team immediately used more than 500 miscellaneous mobile phones and calling cards to register multiple accounts to order food in the virtual restaurant, illegally obtaining subsidies and rebates for new users’ first orders on the "Ele.me" ordering platform.

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After review, Zhou took advantage of his position to defraud "Ele.me" company’s preferential activities and rebates totaling more than 570,000 yuan. Zhou was eventually arrested by the Putuo District Procuratorate on suspicion of duty embezzlement.

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[Prosecutor says]

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The prosecutor said that with the Internet of taxi-hailing, catering, tourism and other service industries, there are more and more cases of fraud and compensation of swiping orders. It is not only the "Ele.me" food ordering platform that has been ravaged by "swiping order borers", but other internet service platforms have also generally suffered from swiping orders.

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It is worth noting that many ordinary users feel that swiping orders and cheating subsidies are harmless, and can only be regarded as illegal operations at most. Even they are enjoying the "benefits" brought by this gray industry.

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Taobao still has a market for selling "first order" red envelopes; Baidu search enters "brush order", showing nearly 100 million search results, and various brush order platforms and brush order tutorials are overwhelming; within Internet companies, not only have many employees taken advantage of their positions for personal gain, but there are also cases of franchisees cheating and swiping orders.

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In this regard, the prosecutor reminds those who are swiping orders or have the intention to do so that the Internet is not an extrajudicial place, and malicious swiping may violate the criminal law, and do not regret it because of greed.

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(The character is a pseudonym)

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Image source: Visual China, image editor: Da Xi

"China Star Power" premiered, and Yang Yuying changed his gentle style to plead for the players.

  BEIJING, July 5 (Xinhua) Last night, the reality show "China Star Power" of Shandong Satellite TV officially met with the audience. In the premiere program, three star tutors, Wang Jie, Wei Wei and Yang Yuying, cooperated with each other tactfully, and their comments had their own characteristics. In particular, Yang Yuying’s gentle style was unique among many poisonous comments on entertainment, and the music and dance talents fully displayed by star trainees such as Hu Yanglin and Zhu Zhiwen, as well as trainees from all walks of life at home and abroad, were really eye-catching and amazing: the era of making stars was crazy.

  The star tutor quips that the three collided with each other and sparks flew.

  Wang Jie, Wei Wei and Yang Yuying are all superstars who have influenced generations. They not only won the love of many audiences as singers, but also left many popular songs. The three divas, who are both singers, cooperated quite tacitly in the first program. Wang Jie’s rational judgment and the relatively emotional comments of two female tutors, Wei Wei and Yang Yuying, brought out the best in each other. However, sometimes, due to different opinions or for competing for excellent trainees, it is inevitable that there will be a dispute between words and tongues, and many sparks will collide.

  Wang Jie, because of her frank personality, always fires at the trainees first, and then leaves the final decision to Wei Wei and Yang Yuying. At this time, the two female tutors will play the role of firefighters to put out the fire first and then clean up the mess. For example, the adapted song "Princess" brought by Yuan Jie and Chu Xiaobo, because of its novel style and unique singing method, Wang Jie first affirmed it, but then mercilessly pointed out that the pronunciation part had the obvious feeling of "pretending to be a foreign accent", and said that it was his most annoying way to deal with the sound. Yang Yuying, who was on the side, couldn’t help crying out for the contestants. She changed her gentle style and quickly argued: "This kind of singing belongs to the standard Beijing dialect, so how can we learn from foreigners?". Wei Wei, who once maintained a neutral attitude, suddenly interjected, "Jiege wants them to change into Jiege’s accent". When Yang Yuying saw someone to have them, he continued to fight back, "Jiege, you can’t mislead others like this". Without showing weakness, Wang Jie said "I have no characteristics" in a foreign accent, and Yang Yuying was so angry that he couldn’t answer the words.

  Hu Yanglin came to Wang Jie sick and didn’t know the "big coat brother"

  In the first program of China Star Power, the audience saw some familiar faces, including the singer Hu Yanglin, who was famous for a song "Poisonous Perfume", and Zhu Zhiwen, who was famous for his unique coat style. Although before the broadcast of the program, many questions were raised about the purpose of the two participants: "Is it unfair for such competitors who are not in a heavyweight to be on the same stage?" But the two have won the respect of star tutors and audiences with their sincerity and sincerity.

  Hu Yanglin, who was bent on abandoning the symbol "Poisonous Perfume", chose an original song "Our Story" instead of singing a well-known famous song. Although it was a bit risky, it was affirmed by Wang Jie. Wei Wei and Yang Yuying heard that Hu Yanglin had just finished the operation and came to participate in the program. They did not agree with her disregard for her health, but Hu Yanglin sincerely explained that "I hope there is one more possibility in life, and I especially want to win this opportunity". Wei Wei and Yang Yuying were very moved after hearing this, and said that they have always liked her very much, hoping to recover well and see a better future.

  On the dark stage, the lights suddenly lit up, so Zhu Zhiwen, the "big coat brother", appeared in everyone’s line of sight. The three tutors were really dazed, especially Wang Jie didn’t expect this to be the famous "big coat brother". Yang Yuying repeatedly questioned whether this was a guest invited by the program group. Wei Wei, who is also a fellow villager in Shandong, strongly supports it, saying that "it must be passed".

  For Hu Yanglin’s return to the stage in this way, most of the audience expressed their support, and some netizens said that they would look forward to her next song "Perfume Lily". As for the appearance of Big Brother, although some viewers think that this is Shandong Satellite TV using Shandong native stars to make a show, they are more inclined to understand and support it. Although Populus euphratica and Da Yi Ge have different results, their devotion and love for singing is worthy of our respect and admiration.

  Mentors and fans are talented, and alternative sissies make people "unbearable"

  The first program of "China Star Power" under the banner of "Shaping Future Idol Stars" has all kinds of handsome guys and beautiful women, all of whom are talented and have great singing skills. Shortly after the opening, Chen Hong from Yibin, Sichuan, impressed the instructors with a song "Love the Dust". The voice was gentle and clean and had its own characteristics, so Wang Jie couldn’t help but grab the trainee. Wen Kui, who claimed to be a die-hard fan of Yang Yuying, brought an idol classic "I don’t want to talk about it", which, although adapted, was very popular with the tutor. In order not to offend the other two mentors, Wen Kui also sang two songs, "Annie" and "Asian Heroes", paying tribute to the three superstar idols when he was a child. Before stepping down, he also deliberately said that he brought his mobile phone to the stage and wanted to take a photo with his idol Yang Yuying, while Wang Jie and Wei Wei were full of jealousy and hurriedly shouted "Next, next …" Finally, the lucky fan trainee not only passed unanimously, but also took a photo with the three judges one by one, which really envied others!

  Of course, there are absolutely no shortage of other wonderful players in the reality show column of "China Star Power". A trainee who claimed to be Echo was asked by Wang Jie if he had studied dance as soon as he came to power. Sure enough, Echo was a ballet dancer. Wei Wei praised Wang Jie for his good eye, and at the same time he was full of expectations for the trainee who stood straight and had a dance foundation. Who knows that a song "I can’t stand birds" instantly crushed the three views of three tutors, making everyone laugh and shout "I can’t stand birds". Echo’s humorous movements and tone will definitely make the audience think that this is "China Comedian Power".

Look at Jiang Wen and Zhou Xingchi! What do young actors cross-border directors rely on?


1905 movie network feature The short film co-directed with Qu Yuan was shortlisted for the Golden Goblet Award Short Film Unit of the 25th Shanghai International Film Festival. The film focuses on a 19-year-old girl who lives alone in the city. Her mother’s violence has left a long-term psychological shadow on her. Finally, borrowing Qu Yuan’s "Tian Wen", the girl gradually discovers the meaning and outlet of life.



Through this short film, Wen Qi officially unlocked a new identity – director."It’s actually interesting to me. In the creative process, directing and acting are two very different perspectives, and sometimes they even contradict each other. You need to sacrifice a part of the perspective to complete a good work."


Wen Qi, who handed over her directorial debut, said that looking at her performance from the director’s perspective was difficult and interesting, and "this time I have learned a lot of experience with real guns and live ammunition."



The 20-year-old Wen Qi picked up the guide tube, adding another vibrant face to the director world and a youthful female force.


It is worth mentioning that with the emergence of the post-00s and the growing up of the post-90s, more and more young actors are beginning to cross the field of directing. The new generation of Chinese films is going further and further on the road of exploration and has never stopped.


PART.1


After many mature actors have accumulated a certain amount of experience, they are keen to direct their own works. In recent years, it can be seen that there are many actors who are new to cross-border directors, and their age is getting younger and younger.


The story consciousness had long been hidden in the young actors’ minds. They eventually turned their imagination into a real image with their actions.


Wen Qi, who was born in 2003, began to consider leaving a film of her own very early on. "The so-called self is not only the film I have acted in, but the film that can really represent me. Maybe after a long time, people will still think of me when they mention this film." Wen Qi said.


In "She Asks," the 19-year-old heroine is about her age, reflecting her observations of her peers. The recurring appearance of mirrors and water extends the lens space and highlights her creative expression as a director.


Also born after 2000, Lai Guanlin tried to write and direct himself earlier than Wen Qi. As early as 2021, he created the short film "Winter and Spring Fight". The story is written by Lai Guanlin himself, and the romantic title of the film is derived from "mountainsA poem from The Little Poet.The film tells the story of the daily life of a pair of left-behind siblings in a village in Liangshan Yi Autonomous Prefecture, who won the honorary promotion of the third Golden Rooster Short Film Season New Wing Program.


Talking about his original intention of becoming a director, Lai Guanlin said frankly, "I just want to shoot things and visualize what I write."



The theme focuses on the future of Beijing and tells a heartwarming story about robots. Chen Ruoxuan, 28, also wrote and directed the short film "A House" and was shortlisted for the 13th Beijing International Film Festival Young Chinese Director Venture Capital Training Camp.


"I just wanted to write something, but I didn’t expect to be selected from hundreds of scripts." Chen Ruoxuan said bluntly that becoming a director was completely unintentional.



Like many ordinary new directors, whether Wen Qi, Lai Guanlin or Chen Ruoxuan, the actors who have crossed the border have started to experiment with short films. In addition to the director, or the starring role, or the screenwriter, they assume more than one pivotal core role in the stills, making the entire short film more clearly imprinted. Perhaps as Wen Qi said, "This is to represent their own work."


"She Asked" was shortlisted for the short film section ** the Shanghai Film Festival, "Winter and ****** Fight" made a splash on the Golden Rooster Awards stage, and "A House" was a work ** the ******* Film Festival’s venture capital training camp. The recognition ** domestic first-line film festivals also proves that these young people who have crossed the line ** actors and directors have unlimited potential. Lai Guanlin intends to apply for directing studies. Chen Ruoxuan also told 1905 Film Network that after taking the first step, he will go further and further down the road ** directing.


In the future, they will continue to unleash their potential and explore new imaging possibilities.



Compared with the above-mentioned younger generations, the 90-year-old has advanced from short film shooting to feature film creation.


"Your Favorite Color" focuses on the memories of a middle-aged man who plays rock and roll. As early as the age of 30, he made a movie for himself, completing the transition from actor to director. In addition, "Love is a Gun" is written, directed and starred by him. In an earlier interview, Li Hongqi said that he is making a new film.



"Post-00s" Wen Qi, Lai Guanlin, "Post-90s" Chen Ruoxuan and Li Hongqi, represented by them, it is not uncommon for a new force to cross-border directors from actors, and there may be an endless stream in the future.


He revealed his deep thoughts on the direction of production in the past. The 93-year-old had long been looking forward to unlocking the director’s identity, "Acting is a stepping stone, and behind the scenes, you can feel the intentions of every film creator more deeply." A few years ago, he also said in an interview that after enough precipitation, he would consider making his own film.


After spending a long time on the set, cross-border directing seems to have become a new development direction for young actors.


PART.2


Regarding the phenomenon of actors, even young actors, "crossing the border", he did not shy away from saying: "This is normal. In addition to actors and screenwriters, photographers can also be directors, and there are many excellent examples. This only proves that the film industry itself provides a lot of room for young people to rise and is full of vitality."


In the past, there were indeed many successful examples of young actors and directors who had crossed the border. Compared with the current batch of new directors who crossed the border, although the seniors rarely tried to cross the border in their early twenties, they were extremely adaptable after crossing the border and achieved brilliant results early.


The director who turned out to be a handsome and passionate knight in Gu Long’s pen was only 29 years old when he made his feature debut. Douban’s 8.6-point "The True Story of the Mad" is still a classic. The film not only made the then-rookie director Er Dongsheng mention the Best Director of the 6th Hong Kong Film Awards and other nominations, but also ushered in a perfect start for his directorial career.



After getting rid of the youth of "Beijing Love Story", when she picked up the director tube, she was only 29 years old. This work, which she wrote, directed and starred in, not only won the Best Director’s Debut Award at the 23rd Chinese Film Golden Rooster Awards, but also helped Xu Jinglei nominate for the Golden Rooster Award for Best Actress that year.



With a household name, he was only 31 when he filmed his first director’s work; he was only 32 when he co-directed.


Looking back, in their twenties or early thirties, when they crossed over to become directors, they were also young actors in their prime.



With Zhou Xingchi as the representative, he became very popular when he crossed the border, and his high national popularity naturally became the confidence of famous actors to try to make films. Of course, there are also unknown actors who have the courage to cross the border. Even if the initial stage is like a splash, but one step at a time, they eventually grow into independent directors.


At the beginning of his debut, he often "played soy sauce" in Hong Kong films as an actor. The 31-year-old director did not attract much attention. It was not until his debut that his directing ability was revealed.



As far as the current social and employment environment is concerned, the age of 35 is often considered a difficult pass. If you cross it, you may usher in a new dawn; if you can’t cross it, you may be gradually eliminated in the tide of the times.


The same is true for actors, especially those who are less well-known.35-Year-old actors may face the dilemma of losing opportunities, but 35 is the golden age for directors to create. In a sense, young actors can not only maximize their creative initiative, but also help broaden their development space and create more opportunities for personal career advancement.


It was undeniable that there were examples of actors failing to become directors. But whether it was Jiang Wen, Zhou Xingchi and other senior directors who had not seen a new film for a long time, or still active in the film industry, etc., they had proved time and time again that there were infinite possibilities for actors to cross-border directors.



The younger you are, the earlier you try, the lower the cost of trial and error, and the greater the room for development. The cross-border director of young actors is undoubtedly an active attempt. Looking forward to more young actors, bold challenges, and new colors for Chinese movies!


Nongfu Spring "not bad money": huge dividend 9.50 billion before listing, major shareholders share close to 90%

[Text | Interface, Yuan Yingqi]

Nongfu Spring, which has repeatedly said that there is no need to list, finally decided to list on the Hong Kong Stock Exchange. The company that mainly produces "a little sweet" mineral water has a financing scale of no more than 1 billion US dollars, but it is a high probability event that it will enter the 100 billion market value club after listing.

We carefully read the prospectus submitted by Nongfu Spring to the Hong Kong Stock Exchange and found that the company had mixed feelings.

Nongfu Spring "not bad money"

Nongfu Spring was established in 1996, and its founder Zhong Liangyi holds 87.4% of the shares. The company’s main business contributes about 95% of the total operating income. The main products include drinking water, tea beverages, functional beverages and fruit juice beverages, accounting for 60%, 13%, 16% and 10% of the revenue respectively. Among them, drinking water and fruit juice beverages have grown rapidly.

Image source: Prospectus, Interface News Research Department

According to the prospectus, Nongfu Spring has maintained steady growth in the past three years. From 2017 to 2019, the income was 17.491 billion yuan, 20.475 billion yuan and 24.021 billion yuan respectively, with a compound annual growth rate of 17.2%. Nongfu Spring achieved net profit of 3.385 billion yuan, 3.612 billion yuan and 4.954 billion yuan in the past three years, with a compound annual growth rate of 21.0%.

Image source: Prospectus, Interface News Research Department

In 2019, the comprehensive gross profit margin of Nongfu Spring was as high as 55.4%. Mainly due to the gross profit margin of 60.2% of the largest drinking water product. The gross profit margins of other categories such as tea beverages, functional beverages and fruit juice beverages were 59.7%, 50.9% and 34.7% respectively.

In terms of net profit, the net profit rate of Nongfu Spring rose to 22.8% in 2019, of which sales expenses accounted for the largest proportion of the three fees. Specifically, sales expenses accounted for 24.2% of operating income, and the most important ones were transportation expenses and advertising expenses, which were 2.53 billion and 1.22 billion yuan respectively, accounting for 10.5% and 5.1% of operating income, respectively.

In terms of cash, Nongfu Spring adopts the first payment and then the goods transaction method, and the book receivables are very small. From 2017 to 2019, the company’s net operating cash inflow was greater than the net profit of the year, especially in 2019, the net operating cash inflow was as high as 8.73 billion yuan. From 2017 to 2019, the book structured deposits were 2.04 billion, 3.60 billion and 200 million yuan respectively. The average interest rate earned was between 4.0% and 4.9%.

The sharp decrease in cash in 2019 was due to the concentrated dividend of Nongfu Spring up to 9.50 billion yuan before listing. Among them, the major shareholders received 8.20 billion yuan. Previously, although Nongfu Spring also had annual dividends, the amount was 2-300 million yuan. And the total financing of Nongfu Spring is only 1 billion US dollars.It is certain that Nongfu Spring did not choose to go public because of a lack of funds.

What is the valuation after going public?

Master Kong Holdings, the equivalent producer of mineral water in Nongfu Spring, has been listed on the Hong Kong stock market. In 2019, Master Kong Holdings’ beverage business contributed HK $39.70 billion to operating income, which was greater than Nongfu Spring’s operating income. But net profit was only HK $3.72 billion, far less than Nongfu Spring’s 4.95 billion yuan.

At present, the market value of Tingyi Holdings is 77.20 billion Hong Kong dollars, corresponding to the price-to-earnings ratio of about 20.8 times in 2019. It is estimated that the total market value of Nongfu Spring after listing is at least about 130 billion Hong Kong dollars. In fact, Nongfu Spring is better than Tingyi Holdings in terms of profitability and growth, and the market may give a higher valuation.

According to the prospectus, the drinking water market is still in a stage of rapid development. According to Nielsen’s forecast, it is still expected to maintain a growth rate of about 10% in the next five years. Compared with the beer and condiment market, the drinking water market has more room. Based on the high concentration of the drinking water market, it is also possible to produce a leader with a larger market value than Budweiser Asia Pacific (1876.HK) and Haitian Flavor (603288.SH) in the long run. The average price-to-earnings ratio valuation of beer in the Hong Kong stock market is 30-40 times. The average valuation of soy sauce and vinegar in the class A share market is more than 40 times. Based on this, we have predicted the market value of Nongfu Spring.

Image source: Interface News Research Department

The troubles of Nongfu Spring

Although the situation is good, Nongfu Spring is not a smooth road.

First of all, the drinking water business depends on the source of water, and the bottleneck facing the long-term growth of Nongfu Spring is the limited source of water. According to relevant laws and regulations, units and individuals who directly extract water from natural resources (such as rivers, lakes and groundwater) need to obtain a water extraction license and pay a water resource fee. Enterprises need to extract water according to the approved annual water extraction plan. Moreover, mineral water has the dual attributes of water resources and mineral resources. The production of mineral water should also apply for a mining license according to law. In other words, the scarcity of water sources on the one hand helps enterprises to establish high industry barriers, and on the other hand restricts enterprises to expand production capacity. It is conceivable that with the development of the industry, there are fewer and fewer untapped water sources.

The situation of Nongfu Spring’s newly obtained water sources in recent years is not optimistic. At present, Nongfu Spring has a total of 10 water sources. The main production bases are still Qiandao Lake in Zhejiang, Changbai Mountain in Jilin, Danjiangkou in Hubei and Wanlv Lake in Guangdong, which were obtained before 2005. With the increase in environmental awareness, the water withdrawal from water sources obtained by Nongfu Spring in recent years has become smaller and smaller. In 2019, the newly obtained water withdrawal from water sources was only 504 thousand cubic meters per year. Although the approved water withdrawal from water sources currently owned by Nongfu Spring is much larger than the actual production capacity of the company, the company does not have the problem of insufficient water withdrawal in the short term. However, products concentrated in water sources in Zhejiang, Guangdong, Jilin and Hubei are also limited by the transportation radius.

Nongfu Spring has less water sources that can produce mineral water, which is not conducive to product upgrades in the future. In addition, the average ton price of Nongfu Spring drinking water has declined for two consecutive years, the company explained, because of the increase in sales of large-packaged drinking water with lower unit prices. In the short term, Nongfu Spring may face the risk of lower gross margins.

Due to the scarcity of domestic water sources, Nongfu Spring has begun to go overseas. Nongfu Spring has acquired Otakiri Springs, a New Zealand bottled water company. The prospectus revealed that Nongfu Spring will look for suitable acquisition targets in the future. However, the overseas market is more mature than the Chinese market, and the growth space is limited. The risk of "going out" is really not small.

Image source: Prospectus, Interface News Research Department

Secondly, Nongfu Spring also faces the problem of "succession". The company has five executive directors. Among them, the founder Zhong Shuzi currently serves as the chairperson and general manager of the company, with a shareholding of 87%. Appropriately reducing the founder’s shareholding ratio through listing can achieve the effect of optimizing the shareholding structure and reducing decision-making risks. At present, Zhong Shuzi is 66 years old and has been deeply involved in the operation of Nongfu Spring. Another executive director, Guo Zhen, deputy general manager in charge of the overall operation and production of Nongfu Spring, is also 62 years old. Zhong Shuzi, the son of Zhong Shuzi, is currently a non-executive director of the company and does not participate in daily operations. Zhong Shuzi joined the group in 2014 and is currently the general manager of Yangshengtang (Nongfu Spring Holding Company) Brand Center.

It is worth mentioning that at the same time as the listing of Nongfu Spring, another company controlled by founder Zhong Shanyuan, 603392.SH, landed on the class A share main board on April 29. The current market value is 6 billion yuan, and the daily limit has not been opened. In the Hurun wealth list in 2020, Zhong Shanyuan was listed with 14.10 billion yuan. With the listing of the above two companies, his worth is expected to rank among the top five on the rich list.

BYD Million SUV and Super Run Debut: Looking up at U8 and U9 is a revolution or a gimmick?

BYD has also produced a million-class luxury off-road SUV and super-run. Can you believe it? On January 5, 2023, BYD looked up to the brand and brought its million-class luxury off-road SUV to look up to U8 and super-running U9 to meet with you. The appearance of the two cars attracted much attention, so the appearance of the two cars was really a technological revolution? Or is it a gimmick? What can we expect from U8 and U9?

Brand-new design concept to create a dream design belonging to new energy vehicles

BYD looks forward to the design of U8 and U9, which makes us shine at the moment. The brand-new design concept makes us feel the dream design of new energy vehicles.

BYD looks up to U8 and adopts "dimension door" design language. The middle net has a large area, and the interior is decorated with stars. The design of daytime running lights and headlights on both sides is the open "dimension door". Looking up to the LOGO decoration, looking up to the inspiration of the LOGO design, Oracle Bone Inscriptions’s word "electricity", is in line with its identity as a new energy vehicle.

BYD looks up to U8′ s straight body lines, full of masculinity, heavy bumper and full rear design. BYD looks up to U8′ s design, which is tough, and the whole design does not lose the brand-new Land Rover Defender, the representative of hard-core off-road vehicles.

BYD’s look at the design of U9 is also very dreamy. The lines of BYD looking up at U9 are very similar to those of Audi R8, but the design of headlights and daytime running lights of BYD looking up at U9 is the main manifestation of its dreamy appearance design. Modular daytime running lights surround the headlights, creating a strong visual impact.

BYD expects U9 to adopt frameless scissor door design, which is also the design style of supercar. The rear matrix runs through the taillight design, which is integrated with looking up at the LOGO. The lower bumper has aerodynamic design, and the angular lines together create a strong sense of movement.

"Easy Sifang" four-motor drive platform provides super power.

BYD hopes that U8 will be equipped with a four-motor all-wheel drive system for the first time, and BYD named the system "Easy Sifang". From the name point of view, BYD looks up to U8 and seems to have extraordinary off-road ability. It is easy to reach all directions, which means a lot of charm. Looking up as a high-end brand, the core technology is indispensable, and the existence of "Easy Sifang" is the true embodiment of BYD’s strong core technology.

"Easy Sifang" provided BYD with four drive motors for U8, with the highest speed of 20,500 r/min and the total horsepower of the four drive motors exceeding 1100Ps. Such a powerful power on a large SUV can still make it have amazing acceleration. Of course, it also provides power guarantee for it to cope with all kinds of complex terrain.

The "Easy Sifang" platform can accurately control the drive motors of four wheels. When it comes to vectors, many small partners should be interested immediately. Yes, it is precisely because "Easy Sifang" can carry out vector control on the drive motors of four wheels, so BYD can complete two commands of lateral movement and in-situ U-turn by looking up at U8.

Is "Yi Sifang" a technological revolution or a gimmick?

The "Easy Square" platform is different from the three-motor drive platform. The three-motor platform adopts the arrangement form of single motor on the front axle and double motors on the rear axle. The key to the arrangement form of three motors is to control the driving balance. However, the drive of "Easy Sifang" four motors is more balanced, and the control module can complete the distribution of driving force output to each wheel only by analyzing the actual situation of the vehicle in different States, thus completing the smooth operation and power output of the vehicle.

In addition, BYD looks up to U8 as an off-road SUV, and its off-road capability is an important attribute. For steep off-road slopes, it is an important assessment item for off-road SUVs. BYD looks to U8 to be equipped with the "Easy Sifang" four-wheel drive platform, and the four drive motors need strong electric energy guarantee. Therefore, BYD looks to U8′ s power module to increase its energy density, and at the same time, it also brings greater vehicle quality.

Even with a large vehicle mass, BYD will have a big disadvantage when looking up to U8, but the driving force and torque output of the four driving motors of "Easy Sifang" can be adjusted more accurately, which is difficult for the three-motor driving platform. In addition, the "Easy Sifang" platform can accurately vector control the driving motors of four wheels, and completely reconstruct the new energy vehicle from three dimensions of perception, decision-making and execution. With the motor driving system with stronger perception, the dynamic response speed of the wheel ends of the four wheels of the vehicle can reach millisecond level, so the faster response speed can also ensure that the vehicle can make faster adjustments when it encounters torque imbalance when climbing, and ensure the smooth passing of the vehicle.

To sum up, the two models that BYD looks forward to are not gimmicks, they bring us not only the dream and shine of the design, but also the surprise and touch brought by the technological revolution.

Write at the end:

BYD expects the U8 to be priced at 800,000-1.5 million yuan. As a million-level luxury off-road SUV, BYD still has a lot to do. After all, the promotion of brand power is a key issue in positioning a million-level luxury model. From the perspective of technology and design, the two models that BYD looks forward to already have the strength of millions, but whether they can finally get the favor of consumers, let us wait and see.

The theatrical version of "Digital Baby" exposed the special feature fans for 20 years.


1905 movie network news The high-profile works commemorating the 20th anniversary of digital baby held the 20th anniversary carnival in many cities across the country on October 24th, which triggered a heated discussion. The official recently released a special event to review the wonderful moments at the scene, which is full of emotion.


The 20th Anniversary Carnival has received strong support from fans since the official announcement, and everyone actively participated in the registration and let this enthusiasm continue from online to offline. The most wonderful moment of this carnival, which has been prepared for a long time, is the chorus of "Butter-fly" by fans after the screening. When all the children who were invited to sing together, "May we always embrace infinite dreams and cross the ruthless world", the eternal touch brought by this moment will become a shining existence in the memory of every fan.


After the screening, many fans burst into tears, and it was difficult to calm their emotions: "Digital Baby grew up with me, which is my whole childhood, so I can’t help crying when I say goodbye to them." "When I saw Meimei’s flying hat killing and Taiyi’s whistle again, I really cried instantly." "The original protagonists who thought that they would always be there ushered in their last story. It turned out that this is the feeling of growing up."

After harvesting the tears of countless fans, this 20th anniversary work also brings unique fighting scenes to fans and friends. "It’s really different to watch on the big screen, and it’s really cool." "Digital Baby: The Last Evolution" is different from other theater versions, so it must be watched in the cinema. ""It’s very gorgeous, with dazzling visual impact, and the picture has made great progress compared with the previous one! " It can be seen that this 20th anniversary work is remarkable in terms of feelings and production, and will never disappoint fans.


"Digital Baby: The Last Turn" mainly tells that Yagami Taichi and Ishida Yamato, the first protagonists of the digital baby series, have grown into 22-year-old adults accompanied by their respective digital babies, but their quiet lives have been broken by the frequent coma incidents of "called children" around the world. In order to keep the world from falling into crisis, the first generation of grown-up protagonists and digital baby have started the "last evolution", and this 20-year adventure will come to an end.


What is history?

What is history? History is everything in the past that has disappeared with the passage of time.

First of all, history is a real objective existence. There is no doubt about it. I once met a buddy who opened his mouth and said that history is just like that. History is a little girl who can be dressed up at will, so there is nothing credible. I asked him, is your child yours or your neighbor Lao Wang’s? He said angrily, of course it’s mine! I asked him, didn’t you say that history is like that? As far as you and your wife made your child together, this is a basic historical fact. Historical fact is an undeniable objective existence.

Secondly, we all live in history, but history can never be reproduced. For example, it is a basic historical fact that you got up and had a breakfast this morning. However, after this incident has passed, it is absolutely impossible to reproduce it. You might say, isn’t there monitoring in the breakfast shop? But can the surveillance see everything? For example, the monitor can see you eating. Can he see how you feel when you eat? Can he know whether you are thinking about the dream you had last night or the beautiful woman at the next table when you eat? A child once asked me, if the technology of human society advances in the future, people can cross it, can they cross it back? I said to him, back in the past, there would be no you. Would you like to disappear? He said, no. I said, isn’t this over? History can never be crossed or reproduced.

Thirdly, although history cannot be reproduced, it can be recognized as an objective existence. Once, I asked a child, when were you born? He said that one day in December 1999, I asked him: How do you know? Don’t tell me you remember the date! For the birth of this child, it is a historical event that can never be reproduced. But the historical fact that he was born is undeniable, and such a big child is standing here. And this child’s becoming a monk is also understandable. We can ask his parents and consult the medical records in the hospital.

Also, there will be some deviation between our understanding of history and the truth of history. There are subjective and objective factors here. We’ll explain it with the birth of that child. We know about the birth of this child through two channels, one is to check the files, and the other is to ask the parties. However, the file may be mistaken and the memory of the parties may be biased. This will make our understanding of the original historical facts biased and wrong. This is the deviation caused by objective factors. In addition, some people will modify their birth records for various purposes, and the parties will deliberately lie and falsely report their age. There are many such things around us. This will also lead to our misunderstanding of history.

For example, is it possible that the history of the Ming Dynasty was tampered with by the rulers of the Qing Dynasty? The history of the Ming Dynasty is gone forever, and we can never reproduce it. It is impossible for us to know the history of the Ming Dynasty and ask the parties concerned. Because all the parties in the Ming dynasty have turned to dust. We can only know the history of the Ming Dynasty through various documents handed down from the Ming Dynasty. Then the question is, are the documents handed down from the Ming Dynasty reliable? Could someone have tampered with it? Indeed, a considerable proportion of all kinds of documents handed down from the Ming Dynasty have been tampered with by later generations. Especially the documents in the late Ming dynasty, the Qing government paid special attention to them and specially organized people to tamper with them. If you believe all these documents, you will definitely have a wrong understanding of the history of the Ming Dynasty.

However, what I want to say is that history is definitely not a clown who can be dressed up! Although the historical truth will be covered up to some extent, no one can be absolute monarch. It is true that official documents, such as Records of the Ming Dynasty, History of the Ming Dynasty compiled by the Qing Dynasty, contain false words about the history of the late Ming Dynasty. However, the folk literature is absolutely impossible for the imperial court to completely eliminate. This includes people’s notes, diaries, letters, genealogy, etc. A large number of folk documents can correct the shortcomings of official documents to some extent. Secondly, foreign documents, such as the history of the Ming and Qing Dynasties recorded by Koreans, Wu Han found a lot of historical materials about important historical issues in the Ming and Qing Dynasties from Records of the Li Dynasty.

Portrait of ban gu

As I said just now, those who modify their age will never be perfect. For example, if he modifies the original file, it will leave traces of modification. The original paper, the original ink color, the original handwriting, etc., can not be absolutely fit. Let’s talk about people. He may tell his relatives his revised age. Don’t let it slip. However, he can’t get all the parties to say what he says. For example, it is not possible for him to cover the mouths of people in the same ward when he was born, or other people who know his real age. Besides, he will make mistakes himself. If he changes his age by three years, if he has a sister who is two years older than him. According to his revised age, his sister needs to call him brother. Will the two brothers and sisters always perform like this?

In a word, what I want to say is that history is an objective existence, which is undeniable. But history cannot be reproduced, which is also an objective existence. But history can be recognized. Of course, understanding historical facts requires the help of historical materials. There will be various interference factors in historical materials, and what we have to do is to eliminate the interference in historical materials and get as close as possible to the truth of history. Of course, to understand the historical truth, we need to sort out the historical reality from the complicated statements, which requires not only the same intelligence as Sherlock Holmes’ judgment, but also a certain theoretical basis. In other words, history has a high threshold. This is why this society still needs professional historians.

Finally, Hu Shi never said that history is a little girl dressed for anyone. You can check it online yourself, which is not difficult!