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Muse Yang Mi is a child star debut, so we have been able to see her appearance changes at a glance. Now we look through Yang Mi’s past photos of her teenage years, and you will find that Yang Mi is really beautiful.

Photos of Yang Mi in his early 20s, at that time, Yang Mi’s eyes were watery and super-charged, and he had a strong sense of girlhood, revealing a sense of playfulness and intellectual beauty between his actions.

Thick bangs like this used to be very popular, and even now it seems that Yang Mi’s hairstyle is not outdated at all. Sure enough, good-looking people will never be outdated and will always be fashionable.

In 2011, at the age of 24, Yang Mi starred in a TV drama "The Four Young Masters of New Beijing City", in which Yang Mi starred with many powerful actors Fu Dalong~ Zhou Jie~ Chi Shuai. Viewers and friends who have watched this drama will find that Yang Mi’s performance and appearance in this drama are absolutely at their peak, and neither his appearance nor his acting skills are inferior to anyone else.

Perhaps, Yang Mi was able to reach the stage where she is now famous because of her ability and hard work, as well as her beautiful appearance. Although Yang Mi has always been questioned by the outside world, Yang Mi is not a person with a strong background from birth.

Yang Mi is a child star debut is right, she has run through the dragon set and played supporting roles and was unfairly treated by the director. Her achievements are based on her own ability to work hard to improve step by step.

In college, Yang Mi was still very young and took a group photo with her good friends. It could be seen that the relationship between Yang Mi and her friends was still very good. The girls in the photo were also female stars. Li Qin, Zhang Meng, and Jiang Mengjie turned out to be good friends of Yang Mi~

When she was a little girl, Yang Mi also liked to take selfies. Every photo was full of agility, and her cute and charming big eyes were full of purity.

In about 2011, Yang Mi photographed the cover of the magazine for the first time with the world-renowned magazine "Men’s Wear". At that time, Da Mimi had just debuted, and the sales of that issue of men’s wear broke through the total sales champion because of Da Mimi’s participation!

Yang Mi, who is 166CM tall, has an angel face and a pair of fox eyes that can capture the soul. Later, after becoming famous, Yang Mi also participated in the second shooting of men’s clothing magazines. At that time, Yang Mi had a perfect figure, and there was no extra fat on the S-shaped waist.

Every photo is very sultry, fair and good-looking long legs, although very thin, the place where there should be meat is very meaty. Yang Mi’s beautiful and fashionable figure is simply the dream of many men, and it is the yearning of many girls to pursue a lifetime.

Yang Mi said this sentence that made me feel very inspired in April: Stand up by your own ability, eat with your own hands, and see the world with your own eyes. No matter how unbearable it is, no one can take away your life.

Relying on people and relying on the sky is better than relying on yourself. It is precisely because of Yang Mi’s hard work and positive progress that she has achieved her current status as a hot first-line female star.

After becoming famous, Yang Mi established Jiaxing Media Company as a shareholder of Jiaxing and had his own studio, no longer limited by people.

Here is a group of some photo magazines of Yang Mi men’s clothing magazines for everyone to enjoy~

Responsible editor:

Since 2022, the big health trend has continued to be strong, and functional beverages have ushered in a dividend period. Nielsen data shows that in 2022, domestic functional beverage sales reached 46 billion yuan. Among them, nutritional supplements have become an important category driving the growth of the functional beverage market.

Recently, Nongfu Spring’s Vitamin Water has also launched two new flavors after seven years – prune peach flavor and grapefruit compound flavor. From the taste point of view, Vitamin Water uses the popular fruit prunes and fresh grapefruit as the fruity base in recent years, continuing the combination concept of vitamin C and vitamin B.

Industry insiders believe that it is not difficult to see from the two new flavors launched this time that Vitamin Water has been paying attention to the needs and taste trends of young people. In particular, the prune and peach flavor is very likely to lead to a new taste trend, so that near water drinks and functional drinks will be "rolled up" again.

In 2010, Nongfu Spring Power Emperor Vitamin Water was launched. Unlike later products such as charcoal and tea pi, "Vitamin Water" directly expresses the original intention of the product – hoping to help consumers meet their needs anytime and anywhere through Vitamin Water.

From today’s perspective, vitamin water is undoubtedly trendy and practical. More than a decade ago, the concept of big health was not deeply rooted in the hearts of the people, and vitamin water was still a trendy concept. However, consumers still accept and recognize the name. When it comes to "vitamin water", everyone subconsciously knows that it is a beverage under Nongfu Spring.

In 2017, Vitamin Water changed its packaging, and the bright color of the drink was matched with a capsule-like bottle design and a striking letter "V", which was very visual. The packaging style has always been based on the product itself, and the capital letter "V" represents both the product name "Vitamin" and the meaning of "Victory".

At the same time, the product concept of vitamin water has reached a consensus with consumers’ needs. Consumers can clearly know the flavors and formulas represented by different colored beverages at a glance, and quickly find what they need.

Some industry insiders have commented on the uniqueness of vitamin water. At present, functional drinks are no longer exclusive to sports and fitness enthusiasts, and this category is gradually becoming a daily lifestyle drink. And vitamin water, with its outspoken product name, bright and colorful appearance and rich taste, reduces the communication cost between functional supplement drinks and young consumer groups, and realizes personalized expression.

Vitamin Water has been named a "fashion trend" brand character by young consumers, not only because of its unique packaging design, but also because the brand has always maintained a close dialogue with young consumer groups. Since 2017, Vitamin Water has sponsored and supported a number of popular variety shows and music festivals, and has cooperated with popular movies on IP. Vitamin Water’s continuous brand cooperation is not only to take advantage of the opportunity to promote, but also to support shows or cultural products to help them realize their commercial value.

On the other hand, the continuous support of phenomenal cultural products has also made vitamin water the most trendy product under Nongfu Spring, and has also gained a large number of young fans. After 2017, vitamin water has become a super single product in the functional beverage category.

As a drink that has stood with young people since its birth, Vitamin Water not only cares about their preferences but also their needs. In recent years, "smooth intestines" has become the focus of young people’s attention, which is also the original intention of Vitamin Water to launch the first prune-flavored water drink on the market. For the industry, this is very likely to lead to a new taste trend. For consumers, this is another conversation between Vitamin Water and them.

Fresh information morning call is all in the morning newspaper

Good morning everyone! The weather is getting warmer and warmer, is everyone in a real good mood? Good mood with positive energy morning newspaper will definitely make you happy today! Flip! Sky!

The trailer is fresh to watch. "Edge Walker" released the trailer, and Jia Zhangke supervised the production of "Nujiang"

A few days ago, directed by the famous director Huang Mingsheng and starring Ren Xianqi, Ren Dahua, Fang Zhongxin, Tan Yaowen, and Wu Zhuoxi, the crime movie "Borderline Walker" announced that it will be the first to open the national screening during the Qingming schedule on April 2. At the same time, a new "anti-violence upgrade" teaser and a "sharp-edged" group portrait poster were released. In the teaser, A Luo, played by Ren Xianqi, uses multiple identities to fight against violence. What kind of bloody storm will he set off in the darkest moment of the chaotic times? The national screening will start on April 2, and the Arrogance Battle Qingming file will be revealed.

The background of the story of "Marginal Walker" focuses on the eve of its return in 1997. Under the black and white dilemma, the contradictions between multiple forces have intensified, violent incidents have occurred frequently, the current situation is fading, and great changes are coming. The gang leader Lin Yaochang (played by Ren Dahua) has entrusted the gang to his confidant A Luo (played by Ren Xianqi). A Luo with multiple identities walks on the edge of black and white, and a riot control operation is quietly opening the prelude to anti-killing. In the new "sharp-edged" version of the poster released simultaneously with the "riot control upgrade" notice, the arrogant undercover, gang leaders, police peaks, gang tyrants and other powerful characters are collectively exposed. The people hiding in the dark are waiting for the opportunity under the black and white chaos, and the ruthless eyes and scattered gazes also suggest that the confrontation between good and evil of the characters is about to break out. Who are friends and who are enemies in this? Everything is unpredictable, the foe of black and white destiny will eventually open the curtain of the ultimate showdown.

A few days ago, the film "Nujiang" produced by director Jia Zhangke held a launch ceremony in Tengchong, Yunnan. Director and screenwriter Liu Juan, chief producer Jiang Hao, starring Wang Yanhui, Deng Enxi and other main creators all appeared. "Nujiang" won two awards at the 2021 Golden Rooster Film Venture Capital Conference. The story is centered on a confusing cross-border pursuit. The emotional relationship between the two protagonists is very tense and has been highly anticipated by the industry. The movie "Nujiang" tells the story of a cross-border pursuit.

After 7 years of painstakingly polishing the script, the film "Nu River" won the winning project of Xiamen Production Promotion and Phoenix Legendary Film at the 3rd Golden Rooster Film Venture Capital Conference with its exciting and moving story and cross-border chasing genre elements. Director Liu Juan also won the honor of Most Potential Director. In 2013, director Liu Juan made her feature debut "Unfulfilled First Love" with the support of Andy Lau’s "Asian Rising Star Director" program, and won the special award of the jury of the 16th Shanghai International Film Festival Asian New Talent Award for this film. Her documentary "Balaf", a documentary of Indian refugee children, also won the Hollywood International Independent Documentary Award. It is reported that Wang Yanhui and Deng Enxi will have a large number of rivalry scenes in the film, and the two will join forces to perform as love cross-border pursuit and each other’s psychological growth and family difficulties.

Box office small horn Shu "Sniper" cumulative breakthrough 600 million "Uncharted Sea" super 88 million

According to the official statistics of 10:00 pm on March 28, the total box office of the national cinema 12.2144 million, and the total number of shows 78,600. "The Moon Falls" accounted for more than 40% of the film, and the single-day box office 5.47 million, and the cumulative box office exceeded 67 million. "New Batman" 1.77 million at the box office on the day, and the cumulative box office 115 million. "Uncharted Sea" received 1.45 million at the box office on the day, down 64.1% from the previous day. The trend showed a slight advantage over "The Moon Falls" and "New Batman", and the cumulative box office exceeded 88 million. "Sniper" returned to the top ten of the list, and the cumulative box office broke through the 600 million mark.

(The specific broadcast content is subject to TV)

Want to get more fresh movie information, one-hand love beans, exclusive live video, don’t hurry to download CCTV6 movie channel app, there are materials waiting for you to make an appointment!

Hyaluronic acid, botulinum toxin, water light needles, hair removal, skin management… Meituan Review (03690.HK) is entering the growing medical aesthetic market.

On January 22, at the Meituan Dianping Medical Beauty Industry Summit held in Shanghai, Li Xiaohui, head of Meituan Dianping Medical Beauty Medical Business Department, said in an interview with surging news reporters that there are many user pain points in the medical beauty industry, such as opaque information and opaque decision-making, so an Internet-based platform is needed to help users make better decisions and ensure the safety of medical beauty consumption. "Meituan Dianping is a word-of-mouth platform in everyone’s mind, and medical beauty itself needs users to comment on good and bad."

Meituan Dianping has been incubating the medical beauty business since August 2017. After more than a year of operation, the medical beauty business has become an independent business department from a sub-category under the original Beauty Business Department. It is reported that Meituan Medical Beauty Channel has achieved a 6-fold rapid growth in users and a 5-fold increase in the number of products in the past year. As of September 2018, it has covered 47 cities across the country and more than 1,600 cooperative merchants.

40% are young users under the age of 25, and 20% are male

Open the "Medical Beauty" channel of Meituan or Dianping App, and 400 medical beauty items are divided into 18 categories. Just one "facial filling" can find 10 small items such as rhinoplasty, forehead filling, chin padding, apple muscle filling, and aegyo saliva.

Here, you can quickly find the effect you want through the three dimensions of hospital, doctor or product. In some star brand beauty hospitals, there are already thousands of user experience reports as a reference. Many products provided by beauty hospitals have been simultaneously launched on the Meituan medical beauty platform. Consumers can pay in advance directly on the Meituan platform, and then pay the balance after arriving at the store.

Pull down the page, you can see a user diary, with pictures and texts recording the comparison photos before and after the experience. In addition, in the "Institute of Medical Aesthetics", you can see that nearly 30,000 users are sharing their medical beauty experiences.

In terms of user data, women account for 80%, men account for 20%, and the unit price of male customers is not weaker than that of women. For anti-aging, botulinum toxin, hyaluronic acid and other products, users will buy multiple times.

Li Xiaohui said that the core of the Meituan platform is "eating, drinking and having fun", and the transaction attribute is high-frequency. At this stage, it is involved in the low-frequency business of medical beauty, which has the opportunity to deepen user value.

Industry data show that by 2020, the size of China’s medical beauty market will reach 460 billion yuan, and the growth rate will remain above 30%. However, the population penetration rate of the medical beauty market is only 2%, the market is still in the early stage, and the market is "mixed", fake drugs, parallel imports, unlicensed doctors, unlicensed clinics and other industry chaos still exists.

How can internet platforms ensure the safety of medical and aesthetic consumption?

Since medical beauty products are service attributes, not standard products, there are unsafe factors in several links such as drugs, institutions, and services. For Internet platforms, opportunities and challenges coexist.

Li Xiaohui told Surging News that Meituan currently focuses on "light medical beauty", and it is still a conservative strategy to "focus on medical beauty". The so-called "light medical beauty" refers to medical beauty projects that are relatively light in user decision-making, such as hyaluronic acid, botulinum toxin, water light needles, rather than breast augmentation. Li Xiaohui said that the order volume of "light medical beauty" currently accounts for more than 70% on the Meituan platform.

Relatively speaking, "light medical beauty" is also easier to achieve Internet-based. Li Xiaohui introduced that Meituan has special operation personnel to help institutions make products online, and at the same time track these diaries to maintain a certain update frequency. This is to form a closed loop for the entire transaction. Once there is a risk, the platform can also be traced back.

"Before Meituan did medical beauty, many users found it on the search platform, but in fact, users must hope to see on the platform whether this medical beauty institution has qualifications and licenses, whether its reputation is good, how users evaluate it, and whether it is safe." Li Xiaohui told The Paper.

At the investment promotion level, Li Xiaohui said that the platform will conduct strict qualification review. At present, the medical beauty institutions that have settled in Meituan Dianping are all certified, and the qualifications of doctors are open and transparent. There are several large-scale audit teams within the company.

Medical and aesthetic institutions settled in Meituan need "bright certificates"

Meituan announced at the meeting on the same day that the upstream medical and aesthetic drug brands and distribution agencies initiated the establishment of the "Genuine Alliance", which directly displays the authorization information of drug qualifications on the website, and opens the drug scan code verification function in the medical and aesthetic institutions to crack down on counterfeit and shoddy products. The first batch of partners include Ruilan, Huaxi Bio, Aierjian, etc. This can also solve the problem of opaque prices to a certain extent.

According to reports, Meituan Dianping also provides optional insurance services with an advance compensation mechanism.

Fast Technology news on June 21, according to the official release of Li Auto,The new L6 launched in 64 days to deliver super 30,000 units…

Interestingly, it is also today, ask the official announcement of the new M7 Ultra listing 20 days will be more than 30,000 units, the current delivery has been more than 10,000 units, although the price of the two cars is different, but there is indeed competition, choose the same day to send a battle report, it can be seen that there is quite a bit of acupuncture, vowing to fight for male and female meaning.

On the 8th of this month, Ideal said that the delivery of the new L6 has reached 20,000 units, 13 days have passed since today, and now 10,000 units have been delivered.Average daily delivery of 770 vehiclesThis achievement is indeed quite outstanding.

The Ideal L6 is positioned as a family luxury five-seat SUV and is the smallest and cheapest model in the Ideal family. The car is only available in two configurations, Pro and Max.The whole series is equipped with four-wheel drive, and the price range is 24.98-27 9,800.

All 8295 car machine chips, Nappa leather seats, two rows of four seats heated and ventilated massage, front double seats 10-point massage, front double seat memory, comes with five seats and 5 soft pillows, double-layer laminated sound insulation glass, huge panoramic sunroof (with sunshade), Max high ratio and low matching, more with lidar high-end smart car, platinum audio and rear compressor refrigerator.

In terms of power system, the ideal L6 is fully equipped with a 1.5T range extender + front and rear dual motors, with a maximum system power of 300 kW, a peak torque of 529 Nm, a zero-hundred acceleration of 5.4 seconds, and a top speed of 180 km/h (electronic speed limit).

Built-in 36.8 kWh lithium iron phosphate battery and a 60-liter large-capacity fuel tank,CLTC operating conditions pure electric battery life 212 kilometers, comprehensive operating conditions 1390 kilometersThe battery supports fast charging, which can be charged from 20% to 80% in 20 minutes.

Since its launch, Ideal L6 has quickly become the best-selling domestic new energy SUV in the 250,000 class, and has also become Ideal’s most popular brand model and sales support this year.

The severe cold of winter cannot extinguish the flame of dreams, and the cold wind cannot extinguish the enthusiasm of filmmakers. The fifth phase of the 2021 Jackie Chan Film Plan A successfully held a venture capital roadshow in Wuhan, with a new"Online + Offline"In the form of, to create a special "cloud" venture capital. Jackie Chan, the initiator of the Jackie Chan Movie Plan A, appeared at the roadshow of the venture capital meeting to encourage young filmmakers to have the courage to explore and innovate.Believe in the future, believe in movies…

Jia Zhijie, Tian Yusheng, Yao Tingting, Han Guanhua, Zhang Disha, Li HaishuAn offline jury composed of first-line filmmakers, andZhang Qun, General Manager of Dadi Film, Jiang Wei, President of Wuyuan Vientiane Film, Xie Yang, Senior Producer of Tencent FilmAn online review group composed of representatives of mainstream film and television companies in the industry participated in the evaluation, selected young filmmakers projects, and talked to young filmmakers from creative thinking to challenges facing the market. Those who were unable to attend the scene in personReview instructors Shen Teng and Yu Hewei, filming workshop instructor Song HaolinA blessing video was also recorded, expressing the hope for future films and the expectations for the students.

Jackie Chan Film Project A Phase 5 Venture Capital Evaluation and Shooting Workshop Instructor

This year, the fifth installment of Jackie Chan’s Movie Plan A beganTypology, innovation, and practical significanceAfter considering the vertical and horizontal dimensions, a total of 8 groups of projects were shortlisted for the venture capital roadshow, namely "Love Before the World Collapses", "The Man Who Steals Fire", "The Strongest on the Surface", "Fire in a Hurry", "Gilly Boxer", "Hunting Bureau", "Tiger in the Mountain" and "Hero".

Venture Capital Finalist Projects · 2021　

Swipe left and right to see more project introductions

The project team detailed their respective projects, and the review mentors also provided sincere and practical suggestions for each project, both online and offline.

Love before the world collapses

Yao Tingting

How to face pain and how to coexist with it, I think these are two things. Try to find a connection between them.

When I first saw this concept, it was very appealing to me. There was a certain degree of innovation in the genre, and it used suspense and soft science fiction to package such a love story.

The fire is urgent

Tian Yusheng

Comedy comedy comes from the characters themselves.

I think this project is very mature, and this type is also very popular.

There are tigers in the mountains

Zhang Desha

The director creates the story and the relationship with the story is formed from within yourself.

Yao Tingting

I actually like the idea of your movie very much, and I like some of the scenes you depicted in it, that is, it is completely possible to imagine some of the images of a girl in a jungle.

Hunting Bureau

Song Haolin

If you can’t communicate ideas well and effectively, you may lose some sense of using film as a mass medium to tell a story.

This movie is very rare, combining both ornamental and social topics, making it a particularly good combination of the two.

The person who stole the fire

Li Haishu

Everything has cracks, because that’s where the light comes in.

Your entire story lacks a particularly flamboyant and strong plot, but it gives people a particularly strong feeling and emotion, depicting a living and living environment that I am not familiar with, but also introducing two characters that I seem to be very familiar with.

?? Geely Boxer

Han Guanhua

Make the audience believe that the film has influence, vitality, and appeal.

● This type of film actually has a lot of room for us to play. Our enthusiasm, some of our fighting spirit, and sportsmanship should be reflected in this project.

The strongest surface

Jia Zhijie

Maximize the potential of anime movies, but there are also small things that affect the details.

Xie Yang

This setting of his entire world view is also relatively comprehensive and complete.

< unk > Hero

Tian Yusheng

Sometimes you need to do subtraction, don’t think too much about it yourself.

Song Haolin

● Every creative team that chooses a sports theme is a warrior. But even if you know it’s difficult, rushing forward is not the spirit that we filmmakers should have.

Jackie Chan Big Brother awarded certificates to the fifth phase of Jackie Chan Movie Plan A review and mentors

As the theme of this issue"The future has come, the unknown is known, the unseen is seen", Jackie Chan Movie Plan A Phase 5 meets change and also meets the future. Under strict compliance with national epidemic prevention and control standards, the Venture Capital Club roadshowChanged form without altering the coreIt provides a rare opportunity for young filmmakers to communicate with the industry.

"A short film is the first step towards a feature film"This year, a total of 5 groups of projects were shortlisted for the short film shooting workshop. They need to think about how to make a short film from the whole process of film creation, so as to provide a solid audio-visual presentation foundation for their feature filmmaking. The shooting workshop is already in full swing.100,000 yuan of short film shooting fund support, close communication with emerging directorsWhat kind of works will the young filmmaker team finally present, so stay tuned!

Filming Workshop Finalists

Thanks again for coming from afar

Judges, mentors, guests and fellow students

The future of film offers both opportunities and challenges

May young filmmakers seize the opportunity

Let your movie dream take root and blossom

Interpretation of CMA: Perhaps the most advanced plug-in platform architecture at present.

Introduction:

With the rapid development of automobile industry, electrification has become an important trend of future travel. And (PHEV), as a choice that can meet the needs of environmental protection and provide long-distance driving endurance, has attracted more and more consumers’ attention. In this field, () company’s CMA Evo architecture is considered as one of the most advanced plug-in platform architectures at present.

Chapter one: the background and introduction of CMA Evo.

CMA Evo architecture is a plug-in platform developed by JLR Company based on its Compact Modular (CMA), which aims to provide strong technical support for its plug-in models in the future. CMA Evo architecture is based on the modular design concept independently developed by JLR, and has achieved high flexibility and scalability through modular and standardized component configuration.

Chapter two: the core technical characteristics of CMA Evo.

1. Modular design: CMA Evo architecture adopts modular design concept, which enables different parts to be independently developed and updated. At the same time, CMA Evo architecture also supports a shared platform for various models, thus further improving production efficiency.

2. Efficient electric drive system: CMA Evo architecture is equipped with JLR’s latest efficient electric drive system, which adopts advanced motor and battery technology, providing excellent electric driving performance and long cruising range.

3. Intelligent control system: CMA Evo architecture is equipped with an intelligent control system, which can accurately control the power output of the vehicle by monitoring and analyzing the running state of the vehicle in real time, providing a safer and more efficient driving experience.

4. Advanced charging technology: CMA Evo architecture supports fast charging technology, which can complete charging in a short time and provide users with a convenient experience.

Chapter 3: Comparison between CMA Evo and its competitors.

As one of the most advanced platform architectures, CMA Evo has obvious advantages in the following aspects:

1. The highly modular and standardized design enables CMA Evo to adapt to the changes of different models and market demands.

2. The advanced electric drive system and intelligent control system enable CMA Evo to provide excellent driving performance and efficient energy utilization.

3. Advanced charging technology makes CMA Evo more convenient and practical in use.

Chapter four: the market prospect and prospect of CMA Evo

Because of its excellent design and advanced technical features, CMA Evo architecture is expected to become the core platform of JLR’s future models. It is expected that in the next few years, CMA Evo platform will launch a variety of models and gradually expand it.

Conclusion:

As one of the most advanced hybrid platform architectures, CMA Evo has core technical features such as high-efficiency electric drive system, intelligent control system and advanced charging technology. It is believed that with the continuous development and improvement of CMA Evo platform, JLR will make greater breakthroughs in the field and provide consumers with more environmentally friendly, efficient and intelligent travel choices.

[Editor’s note] Recently, the Autonavi map released a laughing version. In addition to the ability to routinely broadcast basic navigation actions such as "slowing down, turning, and reaching the destination", the biggest feature is that it can prompt real-time traffic information in Guo Degang’s unique teasing language according to the scene.

Many people are curious: why Guo Degang? Is "Turn right at the intersection ahead, you must not go wrong" a complete sentence that has been recorded long ago? The following article is based on the oral content of "Flower Underpants", one of Autonavi’s map product managers.

Driving navigation has now become an important channel for people to interact with mobile maps, and because of the uniqueness of driving scenarios, voice navigation has become an important function for mobile maps to play a guiding role. We signed Lin Zhiling as a spokesperson before and created the concept of "celebrity voice navigation". Lin Zhiling, as the "Muse" spokesperson of Autonavi maps, has a very unique voice navigation to help Autonavi maps enhance the reputation of many brands, but many female friends have expressed the need for a new voice other than Lin Zhiling.

Driving is actually a very boring and boring thing many times, especially in Beijing. If Lin Zhiling’s standard "baby voice" is not your cup of tea, then you may need a new navigation voice to "refresh".

Our cooperation with Guo Degang started in the second half of last year, and the selection of Guo Degang is actually a win-win situation: as a travel map application with more than 300 million users, Guo Degang’s endorsement is a strong addition to its own exposure; and for Autonavi, Guo Degang’s identity as a famous cross talk artist is in line with the product characteristics – professional and funny. Internet tool applications have developed to this day, and there is no much differentiation in basic capabilities. Humanization, entertainment, and personalization have become new ways to differentiate competition. Guo Degang is undoubtedly an excellent choice to generate chemical reactions with Autonavi maps.

I remember that in a navigation voice star selection poll held by Baidu Maps at the end of last year, Lin Zhiling Guo Degang won the first or second place. In fact, before Baidu Maps launched its research, we had already done relevant research. Combined with the product characteristics of navigation voice, we had already foreseen such results. The list of artists who are suitable for navigation and have appeal is actually not many, but it also proves that the two we signed do represent the needs and voices of users.

On December 18 last year, the happy navigation conference of Autonavi Maps was officially held. On that day, we witnessed the DAU of Autonavi Maps hit a record high. The whole city and major social media were talking about Guo Degang providing voice navigation for Autonavi Maps. We knew at that time that we signed Guo Degang correctly, and "Autonavi Gang" became another successful Internet product endorsement case. Since the two parties announced their cooperation on December 18, 2014, the product active level of Autonavi Maps has continued to rise – among them, the rate of new users has increased by 230%, the number of daily active users has increased by 36%, and the highest ranking of Autonavi Maps on the Apple App Store list has also rushed to the second place.

Many users are wondering why Guo Degang and Lin Zhiling can broadcast such complex place names, roads, and navigational movements for us. In fact, we use a TTS Text To Speech technology.

In the early stages of production, we would record some of the star’s fixed sentence pronunciation in the studio. There were about 2,000 such key sentences. Lin Zhiling spent three days recording in Taiwan at that time, and Teacher Guo also recorded it for nearly three days, which was very hard. Then, we will analyze their sentence and voice, extract their respective pronunciation rules, voiceprint details, tone and intonation and other characteristics, and use a series of complex algorithms to carry out Text To Speech, in order to fill in the lack of various "variable words" in the navigation voice, so as to form a complete and smooth star voice navigation voice.

In comparison to Lin Zhiling, Mr. Guo’s voice navigation version also added various funny jokes, such as "There are vehicles in front, don’t touch the cars that shouldn’t be touched!", "There are many accidents in front, and the tanks are all knocked over!" and so on, so Mr. Guo’s workload is also particularly large, and the content of all kinds of jokes is also brainstormed by various departments of our Autonavi map and the majority of netizens. Through the participation of Mr. Guo Degang, determine the jokes to be put into the navigation voice, and reduce them to an appropriate length to decide which navigation actions to appear in.

At the same time, we have also launched several popular dialect navigation voice packages, which are indeed personalized needs for some users. However, according to user feedback, the synthesis effect of Lin Zhiling, Guo Degang, and dialect navigation voice is still very good, especially the star voice, which has star characteristics and a high degree of synthesis reduction. Fans of Lin Zhiling and Guo Degang also like it, and they are very sure of our technical level.

At present, Autonavi is also the only Internet map manufacturer in China that can provide full voice navigation of celebrities. Friends are indeed lacking in this regard. They spend a lot of money to sign celebrities but only use 7 sentences from others, and switch voice guidance back and forth with standard female voices, which sounds very divisive.

There is another episode: this upgrade of Guo Degang’s navigation voice laughter version not only enhances the quantity and quality of Guo Degang’s sections, but also adds a random section function to various important navigation scenarios. For example, in the sharp turn prompt scenario, a total of 5 prompt sections in the voice library are randomly selected and played, which can increase the fun and make users feel happy. But it is such a seemingly simple change that places great pressure on research and development: the addition of random voice functions requires major changes or even rewrites to the traditional architecture and logic of the SDK, and as a PM, it has been under great pressure, but in the end, the R & D team completed the launch of this function under the impetus of cans of X cattle (and PM) – so a good voice navigation also requires a motivated and willing team.

Recently, Lin Chiling was ridiculed as "Navigation Muse" when she participated in the Dragon TV show "Sister Pattern", which surprised us who did not put this show at all. Therefore, celebrity endorsement should be like this: to achieve a win-win situation for the brand power of both stars and products, that is, to establish a strong connection between the public, and become each other’s attribution and label.

But at the same time, I also think that a good voice navigation is not just Lin Zhiling and Guo Degang. When AutoNavi released Guo Degang’s version of the voice navigation laughter version on March 13, Dong Zhenning, vice president of Autonavi, said: "If we want to do a professional voice navigation, we need to pay attention to four points. The first point is precision; the second point is intelligence; the third is humanization; and the fourth is entertainment."

We believe that the "four modernizations" should be a progressive relationship: precision refers to the fact that the underlying data supporting the navigation module must be complete and accurate, which is the foundation of the product. Autonavi has nearly 13 years of professional experience in this field; and on the basis of accurate data, it can use big data technology implementation "intelligence" to provide pain point functions such as avoiding congestion and route selection planning; humanization is the pursuit of the ultimate experience, such as the timing of voice prompts is just right, and the threshold for user understanding is low. And the final entertainment is to introduce various elements such as celebrity fun voice, so that users can enjoy professional services while also feeling happy from the heart.

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　　Xinhua News Agency, Beijing, July 29 (reporters Ding Yawen, Li Ting, Hu Jiefei) Recently, there have been many controversies about the quality and safety of the food sold by community groups buying supply channels. Many consumers report that they buy products of unknown origin on community e-commerce platforms; some consumers report that they see community group buying staff sorting and repackaging expired products.

　　According to the "official" statement of some community e-commerce companies, their "high quality and low price" is achieved by "direct procurement from the place of origin" and reducing intermediate costs. However, the reporter’s investigation found that this statement seems untenable. What are the "hidden corners" of community group buying? Can food safety be guaranteed? The reporter visited on the spot and interviewed all relevant parties in the industrial chain to restore the true ecology of community group buying.

　　"Direct mining from origin" is mostly the slogan "wholesale distribution" is the mainstream

　　According to the description of some community e-commerce companies, most of the agricultural products they sell are supplied by "direct procurement from the place of origin". The company has a "supply chain system of origin", which can ensure "quality from the source".

　　When the reporter visited wholesale markets such as Xinfadi in Beijing and Hongqi Farmers’ Trade in Tianjin, he found multiple community group buying and distribution trucks. Some suppliers and drivers told reporters that some merchants in the market supply to multiple platforms at the same time. Community group buying trucks usually pull goods at night, complete sorting work in the warehouse at night, and deliver to the "head" the next day.

　　"We are a first-class supplier, and the fruit we sell is directly pulled from the local cooperative. The big community group buying platforms all buy from us. If you plan to do group buying, just come to us to buy, even if it is directly from the place of origin," said one supplier.

　　Yang Tiantian, deputy secretary-general of the Commerce and Logistics Branch of the China Chamber of Commerce, introduced that the supply of goods for community group buying mainly comes from two channels: one is direct procurement from the place of origin, and the other is wholesale purchase. Direct procurement from the place of origin is very difficult. Enterprises need to have the control ability of the entire supply chain. They need "three major warehouses" of origin warehouses, transit warehouses and front warehouses, and the investment cost is very high. Among the current community e-commerce enterprises, most of them only have front warehouses, which cannot realize direct procurement from the place of origin at all.

　　Zhuang Shuai, founder of Bailian Consulting, believes that "wholesale-distribution" is the mainstream business model of community group buying enterprises. Compared with traditional e-commerce and "home" models, community group buying has a short inventory cycle, distribution does not require "single delivery", and warehousing management and logistics costs are relatively low, which is also the biggest advantage of community group buying. It is estimated that the warehousing and logistics costs of community group buying are at least half lower than those of traditional e-commerce.

　　Ben Ning, general manager of the operation center of the original life network, said that the meaning of direct procurement from the origin is that retailers break the traditional multi-layer circulation system and directly purchase products from the origin. If you choose direct procurement from the origin, then retailers need to bear all the risks of the circulation and sales of agricultural products, including the risk of inversion of the sales price and the purchase price. Therefore, few retailers actually carry out direct procurement from the origin.

　　The picture shows the pickup point of a community group buying platform in a supermarket in Beijing

　　Under the price advantage, can the bottom line of food safety be maintained?

　　Recently, there have been many discussions about the safety of community group buying food. Some netizens reported that they bought counterfeit and shoddy products from the community group buying platform, and the products they bought were expired, moldy, and the products were "short of weight".

　　Some netizens reported that they saw community group buying staff sorting out the expired products in the warehouse and repackaging them for sale. Some netizens searched according to the address of the manufacturer on the outer packaging of the food, but found that there was no manufacturer at all.

　　Industry insiders told reporters that in order to reduce the end point price of products, community e-commerce is competing to lower costs, coupled with relatively weak supervision and spot checks, which is the main reason for the frequent occurrence of food safety problems.

　　In interviews, some fruit and vegetable suppliers said that due to the serious price reduction of the platform, most high-end fruit and vegetable suppliers cannot cooperate with community e-commerce. Some suppliers may choose smaller, less glossy and lower-grade fruits and vegetables to supply to the platform.

　　A supplier of cold chain products told reporters that the quotation given to them by community e-commerce was lower than the cost price, and they could not cooperate at all. "At first, we didn’t understand why they could sell the price so low, but later found that some platforms bought temporary products, replaced them with their own packaging and resold them. Changing the packaging can be’flexible ‘for many things, and the origin and production date can be’blurred’."

　　"Our manufacturer does not allow the platform to change the outer packaging. But I know that many suppliers in the industry allow changes. When changing the packaging, the supplier will sign a contract with the platform, and if there is a problem with the product in the future, the platform will take full responsibility." A fresh products supplier said.

　　How can emerging business models innovate supervision? Guide the healthy development of the industry

　　Industry insiders said that community group buying, as an emerging business, has been much sought after by various capitals in recent years. Due to the lack of necessary supervision, the development of the industry has fallen into the dilemma of brutal growth and chaos. It is recommended to innovate the regulatory system and build a governance system involving the government, platforms and consumers to promote the healthy development of community group buying.

　　Pan Helin, executive dean of the Digital Economy Research Institute of Zhongnan University of Economics and Law, believes that the "low price" and "excessive subsidy" of community group buying can be classified as unfair competition, and whether it is suspected of dumping can be judged by referring to the average price of market transactions. In terms of laws and regulations, our country has revised and improved the Anti-Unfair Competition Law in 2019. At present, it is necessary to speed up the improvement of market competition rules, promote the revision of the Antimonopoly Act, and speed up the introduction of anti-monopoly guidelines in the field of platform economy and online transaction supervision and management measures.

　　"In terms of food safety, it is appropriate to make it clear that the responsibility for food safety belongs to the platform side. As long as the responsible party is clear, the distribution area can supervise the quality of the goods, but in practice, it is also necessary to establish a convenient consumer feedback mechanism, such as handling food quality issues through consumer associations, because the trigger point for food safety is often not surprise inspections, but consumer complaints," Pan Helin said.

　　Li Yanchuan, chairperson of the joint stock company in Beijing, suggested that local regulators could increase sampling of food sold by community ecommerce. "Regulators will conduct sampling inspections of products sold in supermarkets every month. It is recommended to conduct sampling inspections of products sold by community ecommerce at the same frequency to implement the main responsibility of the platform."

　　Ma Liang, a researcher at the National Institute of Development and Strategy of Renmin University of China, believes that the supervision of community group buying needs to strengthen cross-departmental coordination and linkage to avoid fragmentation and fragmentation resulting in inefficient supervision.